Strategic product leader with 10+ years of experience driving AI-powered marketplaces, ads, and personalization in high-growth consumer tech companies. Proven ability to launch 0-to-1 products, optimize AI/ML-driven discovery and ranking systems, and scale marketplace monetization strategies.

Experience

East West BankVP - Product management

2025 — Now

Palo Alto, California, United States

Weee!Principle Product Manager, Marketplace

2023 — 2025

San Francisco Bay Area

Led the team building Weee! Marketplace & fulfill by Weee! (Global & local) end-to-end product experiences from the scratch, grow the GMV 4X+ YoY

Oversee Marketplace product initiatives from seller experiences to customer shopping experiences.

Weee!Sr. Manager of Product, Social Shopping Community

2022 — 2023

San Francisco Bay Area

Led the team building video based social shopping community & set up the UGC strategy.

Achieved 90%+ product reviews cover rate, and 60%+ product videos cover rate to help drive grocery shopping conversion.

DealmoonSenior Group Product Manager, Personalization & Ads

2019 — 2021

San Francisco Bay Area

I lead content recommendation for millions of users end to end. Leveraging ML& AI to build personalized content experience from the scratch.

Led the team to build AI powered personalization experience for homepage & category page. Contribute to 1X+ growth in sales conversion rate.

Led team to improve core “Deal Ads” targeting performance through ML recommendation to improve ROI 45%.

Managed the consumer experience products team of 5 PMs.

DealmoonGroup Product Manager, Marketplace

2018 — 2019

San Francisco Bay Area

I led the team to build the dealmoon marketplace end to end experience from the scratch, with 3000+ cooperated brands and stores.

Achieved marketplace 2.4X+ sales and revenue growth, and generated $15M revenue.

Education

North China University of Technology

Experience+5

Education

Bachelor's degree

Experience