Driving enterprise platform capabilities — permissions, governance, APIs, and integrations that unlock secure collaboration at scale

Driving individual user engagement and retention across notifications, core navigation, and mobile & desktop enhancements.

Shaped experiences across video creator growth and social impact initiatives — supporting creator engagement, and improving donor & nonprofit experiences across Meta apps

Designed safe, engaging communication experiences for Youth & Messenger Kids, enabling children to connect with friends and family under parental oversight.

Led design for Smule’s flagship app Sing! — helping scale the product from <1M to 50M+ MAU through Android redesign, international expansion, chat, and collaborative video features. Later managed a team of five designers to launch a new monetization platform.