# Brandon D'Adam > Crafting simple, useful, and delightful digital experiences. Location: Greater Chicago Area, United States Profile: https://flows.cv/brandondadam Hi, I'm Brandon, an interdisciplinary designer based in the midwest. Over the past 10 years I have been working at the intersection of design, engineering, and strategy to help companies and organizations like Caterpillar, Motorola, and NASA conceive, design, and build innovative digital products. I'm currently a UI/UX designer at Cat where I’m responsible for facilitating, generating and executing great user experiences for our dealers and their end users. ## Work Experience ### Lead UX/UI Designer @ Caterpillar Inc. Jan 2025 – Present | Peoria, IL Design lead on the Fleet & Equipment Management team, focused on building scalable design solutions, maintaining high design quality, and shaping strategic direction across our digital products. My role bridges the gap between our customer goals and business goals, ensuring our work not only looks great but also drives meaningful impact for our customer and dealer users. Leaning further into team leadership by fostering alignment across cross-functional teams, championing customer needs, fostering team culture, and mentoring designers to support their growth. ### Sr. UX/UI Designer @ Caterpillar Inc. Jan 2023 – Jan 2025 | Peoria, Illinois, United States ### UX/UI Designer @ Caterpillar Inc. Jan 2022 – Jan 2023 | Peoria, Illinois, United States As a UX/UI designer at Caterpillar, I focus on the development and optimization of digital properties across a multitude of technology platforms within the organization. Through the ability to design frictionless digital experiences, I help empower our customers to more efficiently manage their business. I’m responsible for facilitating, generating and executing great user experiences for our dealers and their customers. I work with stakeholders, venders, partners and other creatives to translate our customer needs by applying a human-centered design approach to Cat’s future digital product strategy. ### Product Designer @ Enok Collective Jan 2019 – Jan 2022 | Greenville, South Carolina Area While at Enok, I crafted simple, useful, and beautiful solutions to complex challenges for our customers. I focused on helping startups bring new ideas to market by integrating their users and user’s needs with their business goals. I designed mobile and web-based applications, augmented and virtual reality experiences, and helped develop and style front-ends in React and React Native. ### Interactive Media Adjunct @ Bradley University Jan 2019 – Jan 2022 | Peoria, Illinois Area Teaching classes in technology and design to students in the Interactive Media program. ### Lead UI/UX Designer @ TADA Cognitive Solutions Jan 2018 – Jan 2019 | Peoria, Illinois As the lead UI/UX designer at TADA, my role was to be an influential, cross-functional team leader that worked closely with the development teams, as well the senior management and stake holders to efficiently prioritize, launch, and iterate key business initiatives in order to bring our platform to market successfully. In this role, I lead product definition, conducted user and market research, defined a user-centered design system, and delivered products/projects within an agile development environment. ### Product Design Lead @ ONEFIRE, Inc. Jan 2017 – Jan 2018 | Peoria, Illinois Area My role as the Product Design Lead is an influential, cross-functional team leader that works closely with the development and design teams as well as with key stakeholders, to efficiently prioritize, launch, and iterate key business initiatives. In this role, I am expected to lead product definition, define a framework of product methodology and deliver products/projects within a startup or small team environment. Creative thinking and problem solving are at the cornerstone of this role. ### UI/UX Designer @ ONEFIRE, Inc. Jan 2017 – Jan 2017 | Peoria, Illinois Area Worked as a UI/UX developer and designer, web designer, and as a graphic designer. ### Resident Advisor @ Bradley University Jan 2014 – Jan 2017 | Peoria, Illinois Area I helped guide 15-40 new college students each year. My position included creative event planning, upholding university policy, providing a safe and welcoming environment on the floor's of the residents halls, addressing the needs of residents in a timely and professional manner, encouraging and promoting a healthy college lifestyle, and much more. This job also includes a great deal of working within a large and diverse team of about 80 unique individuals. Everything listed in the description above could not be achieved without strong communication and teamwork. ### STEM Instructor for Girls Games and Gadgets @ Bradley University Jan 2015 – Jan 2015 Worked with a team of three to develop a one day curriculum surrounding knowledge of the game design industry. My focus was on educating the 60 junior high school girls about basic programming concepts, and how to make video games using Scratch.MIT. My team and I also discussed with the students important details about the different fields of study within the video game industry. ### UI/UX Developer @ Northerly Jan 2016 – Jan 2017 | Peoria, Illinois Area I work part-time and full-time as a UI/UX intern. My work with Northerly focuses on front-end web development, web design, and putting user centered design principles around experiences. I mainly focused on creating data visualization and interactive maps on the web using js libraries like D3, charts.js, leaflet.js, and API's like Carto and Mapbox. ## Education ### Interactive Media in Web and Application Design Bradley University ## Contact & Social - LinkedIn: https://linkedin.com/in/brandon-dadam - Portfolio: https://www.brandondadam.design - Portfolio: https://brandondadam.gumroad.com --- Source: https://flows.cv/brandondadam JSON Resume: https://flows.cv/brandondadam/resume.json Last updated: 2026-03-31