# Brian Hoang > Software Engineer at The Athletic Location: San Francisco Bay Area, United States Profile: https://flows.cv/brianhoang1 I am a Software Engineer working for The Athletic, a sports media startup acquired by The New York Times in 2022. I currently work on the News tech team building products to improve the experience for users, content programmers, and editors in interacting with our content. I've worked on several teams before that including Feed, Community, and Growth. ## Work Experience ### Software Engineer, Newstech @ The Athletic Jan 2024 – Present | San Francisco, CA After a short stint on Feeds, The Athletic pivoted to focus on increasing conversion rate from users who are registered but not subscribers. I was shifted to this new team to work on some more experimental features including adding Storylines, which route users to what our programming team feels are relevant articles in big stories. eg. https://www.nytimes.com/athletic/6192009/2025/03/10/new-york-yankees-gerrit-cole-season-ending-surgery/ Occasionally published as a curling correspondent. eg. https://www.nytimes.com/athletic/live-blogs/winter-olympics-2026-milano-cortina-live-updates-day-one-schedule-events-scores-results/gm13ZDCjS3dy/tsePTtMakake/ ### Software Engineer, Feeds Team @ The Athletic Jan 2024 – Jan 2024 | San Francisco, California, United States After a successful major migration during game plan, we shifted back to more normal product work, and I was placed on the Feeds team. I worked on several modules and created the my teams module, which places stories about a user's favorite teams higher, which may have been pushed down due to more national stories. ### Software Engineer, Gameplan @ The Athletic Jan 2024 – Jan 2024 | San Francisco, California, United States As a part of our acquisition by the New York Times, we had to move our website from https://theathletic.com to https://www.nytimes.com/athletic. My main project was to convert our old fonts to NYT fonts, which helped keep a visual consistency with other NYT publications. As part of this project, I worked with designers, game plan project leaders, and other engineers to make sure our new fonts were implemented correctly. As part of the tech lead of this project, I had to take on many PM responsibilities, collecting, prioritizing, assigning, and executing bugs/tasks, among other things. ### Software Engineer, Audience Team @ The Athletic Jan 2022 – Jan 2023 | San Francisco, California, United States I am a founding engineer on the newly formed Audience team. Our projects aim to help connect our writers to our users better through various means including better tooling for our writers, SEO, and features for our users ### Software Engineer, Community Team @ The Athletic Jan 2021 – Jan 2022 | San Francisco, California, United States Founding Engineer on the Community Team. I built tools to build more community among our readers. The largest project I worked on with Community was our Live Rooms product. Live rooms allows our writers to have live audio discussions with our users. We saw our usage scale from small 20 person rooms to over 1,000 simultaneous users. I interacted with many departments in the development of live rooms. I helped brainstorm ideas for future iterations and worked with editorial staff on any feedback they had on our product ### Software Engineer, Growth Team @ The Athletic Jan 2019 – Jan 2021 | San Francisco, California, United States I built user facing products which help grow our subscriber base such as our checkout page, our referrals page, and our paywall among other things. I joined The Athletic at a time of explosive growth in both our users, and at headquarters in San Francisco. I joined as the fifth full stack engineer, which has since expanded to double that number. Being a relatively small team, I've enjoyed being able to contribute to both company wide decisions, especially in engineering and in product. Successes include implementing the redemption system for a partnership we had with TMobile and the gift redemption system for the holiday season of 2019. Both of these projects helped drive some of the largest days of subscriber growth in company history. When I joined, we had approximately 400,000 subscribers, and by now we've weathered a pandemic which cancelled sports for months, and have grown to over one million subscribers. From an engineering perspective, I also implemented a new Next.js/React/Apollo GraphQL stack for our checkout page, which technology wise had become pretty dated (PHP/JQuery). ### Software Engineer @ Facebook Jan 2017 – Jan 2019 | Menlo Park, CA I was a full stack engineer on the Recruiting Products: Evaluate team. Here, I was responsible for building tools to help Facebook scale in the recruiting process, specifically the candidate evaluation part (anything from scheduling interviews, scaling interview feedback, and candidate review). I also got to dive into management, directly managing an intern, and being a peer reviewer for multiple other interns. Facebook is a very large company, and had outgrown any third party software being used to hire, and this team brought interesting technical and product problems on how to solve them. We tackled issues of interview room load balancing, how to best utilize a scarce interviewer pool, and how to scale both common interviews (eg. Technical Phone Screens), and more specialized interviews (director roles) At this role, I was able to speed up email template implementation, allowing for better legal compliance, and scalability for different expanding roles (eg. new international roles). I was also able to build a system to speed up the interview request process. ### Software Engineering Intern @ Facebook Jan 2016 – Jan 2016 | Menlo Park, CA Software Engineering Intern on the Facebook Messenger - Business and Platform team. Worked on the full stack creating features and products that facilitated communication between businesses and their clients through Facebook ### Software Engineer Intern @ SnapStream Jan 2015 – Jan 2015 | Houston, Texas Front end development, back end development, product testing ### Software Development Intern @ Telogis Jan 2014 – Jan 2014 | Austin, Texas ### Undergraduate Research Assistant @ The University of Texas at Austin Jan 2013 – Jan 2014 ## Education ### Bachelor of Science (BS) in Turing Scholars Computer Science Honors The University of Texas at Austin ## Contact & Social - LinkedIn: https://linkedin.com/in/brian-q-hoang --- Source: https://flows.cv/brianhoang1 JSON Resume: https://flows.cv/brianhoang1/resume.json Last updated: 2026-03-31