# Brian W. > Designer New Product Development - Industrial Design - Interaction Design- Circular Design - User Experience - Branding and Packaging Location: San Francisco Bay Area, United States Profile: https://flows.cv/brianw1 Design is not only concerned with a product’s looks, it is also about comprehending human behaviour, culture, providing for needs, solving problems and transforming insight into desired experiences. Award-winning Industrial Designer & Design Strategist with 15+ years of experience creating human-centered products in consumer tech, medical devices, and sustainable innovation. Specialized in bridging physical and digital design — leading teams, shaping product vision, and delivering solutions that win awards (CES®, R&D 100) and improve lives. As co-founder of &Creative Design, I’ve partnered with startups and global companies to launch purposeful, user-validated products from concept to production. Whether managing UX integration, mentoring junior talent, or refining form and CMF, I bring deep experience, strategic thinking, and collaborative leadership. 🔧 Expertise: Product Innovation | UX/UI & ID Integration | Team Leadership | Design Strategy | CMF | DFM | Sustainability | Startups | Medical Tech | Consumer Electronics 📩 Let’s connect — I’m open to Senior Industrial Design / Design Leadership or Project opportunities with teams who value vision, rigor, and the power of great design ## Work Experience ### Industrial Designer & Advisor @ informd Jan 2023 – Present | Global ### Co-Founder @ &CreativeDesign Jan 2025 – Present ### Co-Founder @ &CreativeDesign Jan 2023 – Present | San Francisco Bay Area & CreativeDesign is a design studio focused on industrial design, branding and digital design, founded by an international duo Valentina Anania and Brian Ward. With over 20 years of experience we have established ourselves as experts in our field. We specialize in creating physical and digital products that reflect our clients’ identity and values. As a boutique studio, we work with a wide range of clients, from big companies to startups and individuals. We strive to provide our clients with creative, innovative and thoughtful solutions. Our aim is to create meaningful experiences that bring out the best of our clients’ brands. ​ We are passionate and committed to our work and believe in creating the highest quality products and look forward to working with you and your company with the same level of passion and dedication. ### Co-Founder @ &CreativeDesign Jan 2023 – Present | San Francisco Bay Area ### Independent Industrial Designer @ Self Jan 2022 – Present | San Francisco Bay Area ### Industrial Designer - Hardware Group @ EyeQue Corporation Jan 2020 – Jan 2020 | Newark, California, United States Lead ID and UXUI initiatives ### Industrial Designer + UI Design Project Lead @ Zircon Corporation Jan 2015 – Jan 2019 | Silicon Valley Industrial Design User Interface/ User Experience ### Industrial Designer + Co-founder @ DESIGNPLUSTUDIO Jan 2012 – Jan 2016 | Milan, Lombardy, Italy Multidisciplinary creative Design (Industrial Design, Product Design, Spaces, Branding), project management, client communication Co founded with Valentina Anania ### Assistant Professor - Industrial Design @ San Jose State University Jan 2015 – Jan 2015 | SAn Jose State University ### Architectural Lighting Design Project Manager @ JNC Lighting Jan 2008 – Jan 2012 | Cyprus Architectural Lighting Project Manager Lighting Designer and Planner Industrial Design Manager ### Industrial Designer @ WEDID-ID Jan 2009 – Jan 2012 | Cyprus Industrial Design Studio in Cyprus. Provided Design services to Industry looking for: - value in Design and increasing market share - creative and manufacture problem solving - Private clients seeking unique Designs and solutions. - Our own Design brand and label. ### CAD Designer @ KANIKA Developments & Construction Ltd Jan 2006 – Jan 2008 | Cyprus Industrial Designer/ Architectural Designer ### Industrial Design Consultant @ Iterative Industrial Design/Brian Ward Industrial Design Jan 2002 – Jan 2006 | Silicon Valley ### Product Designer @ Dyson Technology Jan 2006 – Jan 2006 | Malmesbury, Wiltshire, England Product Design Engineer ### Interaction Design Researcher @ Middlesex university Jan 2005 – Jan 2006 Acted as a researcher, project manager and Design consultant for a mobile phone project. ### Industrial Design Consultant @ Middlesex university Jan 2005 – Jan 2005 Worked on a project and proposal for funding of a design firm ### Industrial Design Consultant @ Luminus Inc. Jan 2003 – Jan 2003 Industrial Design consultant for developing Industrial and Product Design considerations for various projects in the area of Ophthalmic Surgical devices. Worked directly under the Vice president of R+D. ### Freelance Industrial Designer @ Barry Wingate Industrial Design Associates Jan 1999 – Jan 2002 | Los Gatos, California, United States ### Industrial Design Consultant @ Nektar/Inhale Therapeutics Jan 1999 – Jan 2002 Was an Industrial Design Consultant at Inhale dealing with device design, user interaction, aesthetic development, branding and technology integration. Was part of a team that received 2 international patents for drug delivery. ### Ophthalmic and Angiographic Photographer @ Retinal Diagnostic Center Jan 1992 – Jan 1994 | Campbell California ### Bicycle Mechanic | Sales @ The Bicycle Outfitter Jan 1990 – Jan 1992 | Los Altos California ### Ski Boot Fitter / Ski Tech @ Any Mountain Jan 1988 – Jan 1990 | Cupertino, California, United States Fitted Ski boots and Superfeet orthotics ## Education ### MA Industrial Design in Industrial and Product Design Central Saint Martins, University of The Arts London ### Google Professional Certificate in UX Design Coursera ### Certificate in Industrial Design and Lighting Design SPD Scuola Politecnica di Design ### Bachelor's degree in Industrial Design San Jose State University ### University of Utah College of Architecture + Planning ### User Experience Design Google Professional Certificate ### High School Diploma in Self-Awareness and Personal Assessment + growth Aiglon College ### Saint Francis High School ### N/A Royal College of Art ## Contact & Social - LinkedIn: https://linkedin.com/in/bwardesign - Website: https://www.andcreativedesign.com - Website: https://www.informd.life --- Source: https://flows.cv/brianw1 JSON Resume: https://flows.cv/brianw1/resume.json Last updated: 2026-04-05