Packaging Designer for Fenty Beauty

Freelance design studio offering joyful branding, luxe packaging, and chic web design for boutique brands and soulful service providers

• Partners with clients across diverse industries including hospitality, events, retail, and non-profits to elevate their brand and marketing through strategic design and creative direction

• Delivers end-to-end branding solutions including digital, print, and packaging design, with a focus on developing compelling visual identities and engaging user experiences

• Conducts in-depth strategic consultations to align brand design with client goals, providing expert advice on brand positioning, messaging, and visual storytelling

• Guides creative projects from inception to completion, ensuring that design outputs align with client vision and industry best practices; Develops strong written content to complement visual design

• Builds strong client relationships that can last years, delivering tailored design solutions that meet their specific needs and drive brand success

#1 Brow Brand Worldwide • Known for Benetint, BADgal BANG! & The POREfessional • Because Feeling Good is a Good Look

• Lead end-to-end packaging and product design for global prestige launches, establishing high-quality, high-impact

visual solutions that ignite joy and enhance consumer experience in a competitive market

• Develop and innovate 3D products, packaging, merchandise, press sends and package designs tailored to Benefit’s

legacy and net-new product franchises

• Deliver 200+ production-ready files and design 10+ new product launches annually, including AAA global initiatives

driving category growth, while advancing business and sustainability goals as an LVMH Maison

• Govern global compliance across 27 languages and 71 countries

• Influence cross-functional decision-making with packaging development, product innovation, operations,

regulatory, legal, purchasing, and marketing partners as well as freelancers, agencies, and international markets

• Present strategic design solutions to senior stakeholders; align creative direction, milestones, and best practices

• Execute artwork production, including advanced color management, photo retouching, and print-specific builds

• Own proofing and print quality from drawdowns through supplier approvals, ensuring flawless shelf presence

Founded Spring of 2017, Hey Ma Goods Co. is a menagerie of art, apparel and home accents for the magickal, inspired and intersectional feminist in all of us. Made with love and moxie in Oakland, CA.

Naturally derived, outdoor inspired men’s self care brand sold in Target, Walmart, Grocery, and on Amazon.com

• Spearheaded the design and production of product packaging and retail in-store displays, overseeing the entire lifecycle from conceptualization to 3D rendering and final press production for major retailers and omni

• Collaborated closely with vendors and internal teams to ensure the seamless and timely execution of design concepts, maintaining high standards of quality, compliance, and consistency across all packaging materials

• Established and maintained a print library of labels and product packaging, ensuring easy access to and management of press samples

• Developed and implemented design strategies that reinforced brand identity and enhanced consumer perception, ensuring alignment with Every Man Jack's brand values and market positioning

• Stayed abreast of industry trends and technological advancements in packaging design, integrating new techniques and materials to keep the brand’s packaging fresh and competitive, while staying mindful of cost