# Brittany Ritz > UX Design Leader | Healthcare & Wearables | Transforming Complex Medical Systems | Seamless Human-Centered Experiences Location: San Francisco Bay Area, United States Profile: https://flows.cv/brittanyritz With over a decade of experience in UX design and strategy, Brittany Ritz has built her career simplifying complex hardware–software environments in healthcare — from AR-assisted surgery to AI-driven diagnostics — and transforming them into intuitive, safe, and scalable products. Her expertise lies in medical devices, diagnostic systems, and enterprise healthcare platforms, with growing work in connected health and consumer-focused design. Recognized by Medtronic, Ortho, and Capital One, Brittany is known for bringing clarity to ambiguity, accelerating product velocity, and ensuring usability in high-stakes environments where safety and trust are paramount. Here’s what sets Brittany apart: 🔹 Healthcare & Medical Devices: Deep experience designing surgical interfaces, diagnostic platforms, and regulatory-compliant workflows. 🔹 Human-Centered Design Leadership: Leads cross-functional teams to craft inclusive, patient- and clinician-focused solutions. 🔹 Complex Systems Simplification: Translates intricate clinical and operational workflows into seamless user experiences. 🔹 Hardware–Software UX Innovation: Bridges physical devices and digital platforms for safe, scalable usability. 🔹 Future-Facing Vision: Passionate about expanding her expertise into wearable health and consumer-focused products that empower patients as much as professionals. Brittany thrives at the intersection of design, healthcare, and technology — advancing products that not only function flawlessly but improve lives. If you’re looking for a design leader who can deliver clarity in complexity while shaping the future of connected health, let’s connect! ## Work Experience ### Senior User Experience Designer @ Includes Medtronic & Capital One Jan 2022 – Present • Led UX design for Medtronic’s SC ELR robotic lung biopsy platform, collaborating with 15+ stakeholders to prototype an intelligent planning workflow that refined 30+ procedural tasks and aligned with clinical safety standards. • Explored AI-assisted planning at Medtronic for early-stage cancer detection, co-creating workshop-led concepts with data scientists to balance usability, trust, and interpretability in a high-stakes surgical context. • Defined UX strategy for Capital One’s 0→1 enterprise risk platform, leading 20+ workshops across 12 departments to align business and ISO needs - resulting in a 21% boost in operational efficiency, 59% reduction in agent errors, and $4M in annual cost savings. • Conducted iterative research and prototyping for Capital One, delivering 30+ mockups and 15+ prototypes tested with 40+ users, which improved usability, satisfaction, and reduced risk identification time. • Led end-to-end UX for SysTrack Assist at Lakeside Software, redesigning IA to serve 60% of Level 1 IT users, reducing incident volume, and shortening mean time to remediation (MTTR). • Advanced Lakeside Software’s support workflows by uncovering key UX gaps for underserved users, leveraging research insights to improve operational efficiency and global user satisfaction. ### User Experience Designer @ QuidelOrtho Jan 2019 – Jan 2022 | Rochester, New York Area • Redesigned a flawed card reader UI, boosting task completion from 12% to 95% while minimizing error through semi-automated reaction grading and rigorous summative testing (IEC/FDA compliant). • Developed a voice-of-customer research strategy for a next-gen immunoassay analyzer expected to impact 90% of the diagnostics market, shaping product direction and innovation. • Synthesized complex hardware-software interactions to improve labeling, UI menus, and device integration - boosting usability, aligning with clinical requirements, and enhancing accessibility across markets. ### User Experience Designer @ HS Design | SteriPack Design & Product Development Jan 2018 – Jan 2018 | Gladstone, NJ • Designed a voice- and gesture-based AR interface for HoloLens, improving targeting accuracy by 82% and reducing communication load by 92%; recognized with multiple industry awards. • Led user research and service blueprinting for a first-of-its-kind opioid control device, enabling safer outpatient use during a nationwide epidemic. • Designed a next-gen lab diagnostics service and portal, improving workflow efficiency through deep contextual research, UI unification, and SME collaboration. • Designed scalable UI components for a real-time brain blood flow monitoring system, enhancing clinician insight and supporting non-invasive patient diagnostics in collaboration with SMEs and developers. ### User Experience Designer, Voice User Interface Designer @ FreshDigitalGroup Jan 2017 – Jan 2018 | 111 John Street • Designed end-to-end Alexa voice app for Restaurant Explorer, leveraging social media data and natural language UI to enhance food recommendations through user flows and usability testing. • Developed interactive Alexa voice app for NASA astronaut Mike Massimo’s storytelling, collaborating cross-functionally to deliver an engaging narrative experience with dynamic Q&A. ### Lead Designer @ SBLD Studio Jan 2014 – Jan 2017 | 132 West 36 Street, New York, NY Led design architecture in a fast-paced agile studio, simplifying complex client needs into intuitive solutions while managing multi-disciplinary teams and delivering projects on time and within budget. ## Education ### MFA (Architectural Lighting Design) in Architectural Lighting Design Parsons School of Design - The New School ### Bachelor of Industrial Design in Industrial Design (Human-Centered Design) Pratt Institute ## Contact & Social - LinkedIn: https://linkedin.com/in/britz --- Source: https://flows.cv/brittanyritz JSON Resume: https://flows.cv/brittanyritz/resume.json Last updated: 2026-04-13