# Bruce Liu > Senior Software Engineer @ Cruise | ex-Nuro, Amazon Location: San Francisco, California, United States Profile: https://flows.cv/bruceliu I'm a software engineer passionate about creating delightful user experiences. I am experienced in solving tough frontend engineering problems -- from optimizing page performance to architecting React apps from scratch, and anywhere in between. Reach out to me and I'd love to get a conversation going! ## Work Experience ### Senior Software Engineer II @ Cruise Jan 2024 – Present | San Francisco, California Working on the Autonomous Vehicles Analysis team to move the future of AVs forward! We own a whole suite of critical applications (Webviz, Cola Search, Drives) to support our AI engineers to find, visualize, and analyze the Cruise autonomy driving stack. • React | Redux | Typescript | Jest | Vite | Webpack | GCP | Node.js | Docker | Kubernetes | Temporal | Amplitude | Humio | Prometheus | Grafana • Served as tech lead, owning greenfield development of Cola, a natural language & image search web app that saved thousands of engineer hours of manual curation. • Supported Webviz, a core visualization web app used by hundreds of AI engineers. Actively engaged in conversations with cross-organizational teams such as Perception and Behavior to ideate highly customized FE visualizations tailored to their workflows. • Led a multi-quarter initiative involving Network and Infrastructure organizations, improving Cruise network speeds 10x while simultaneously reducing operational costs. ### Senior Software Engineer @ Cruise Jan 2023 – Jan 2024 | San Francisco, California ### Software Engineer @ Nuro Jan 2022 – Jan 2022 | San Francisco Bay Area • React | Redux | Typescript | Webpack | IndexedDB | gRPC | Protobuf | Envoy • Owned features end-to-end on the Autonomy Visualizations team for a critical React web app with hundreds of internal users that visualized petabytes of log data collected. • Improved load time and responsiveness of core features by 10-40% through techniques such as prefetching, code-splitting, bundle auditing, rerender optimizations, etc. • Contributed to Nuro’s company-wide frontend design system. ### Frontend Engineer @ Amazon Jan 2021 – Jan 2022 | New York • React | Redux | Typescript | Jest | Enzyme | Webpack • Rewrote the Amazon Live frontend experience, prioritizing seamless UX, fully responsive layouts, and performance. • Implemented Amazon Live's first-ever Search feature, enabling customers to find VODs, influencers, and product review videos with ease. • Introduced the team to a modernized frontend build chain that increased sprint velocity by 15% and reduced defects by 10%. ### Software Engineer III @ The Michaels Companies, Inc. Jan 2021 – Jan 2021 • React | Redux | Storybook | Chromatic | bit.dev • Served as frontend lead of a massive digital replatforming initiative. • Acted as architect of the new platform's React frontend (30,000+ LOC), established and enforced code standards, and actively mentored 12 junior engineers. • Spearheaded the birth of a Michaels frontend design system by gathering buy-in from leadership and UI/UX teams. Using the design system, productivity and developer experience skyrocketed across 15 cross-functional teams. • Devised and conducted interviews to potential frontend candidates. • Implemented Home, Search, Search Results, Reviews, and Product pages. ### Software Engineer II @ The Michaels Companies, Inc. Jan 2020 – Jan 2021 ### Software Engineer @ University of California, Los Angeles Jan 2019 – Jan 2019 | Los Angeles, California, United States • React | Node | Express | PostgreSQL | Docker • Lead a team of 3 interns to develop a full-stack web app that provided thousands of UCLA students the ability to track their clinical experiences. • Acted as team lead, software engineer, product manager, and UI/UX designer. • Completed project 2 months ahead of schedule with full autonomy. ### Product Manager @ Microduino Inc. Jan 2015 – Jan 2016 | Greater Los Angeles Area • Launched two successful Kickstarter campaigns, raising over $220,000 USD and exceeding goals by 300%. • Directed and worked in tandem with contractors to develop a completely new ecommerce website, increasing online sales by over 200%. • Worked directly with CEO and overseas China branch to define new product strategies to expand our influence into an educational toys marketspace. ## Education ### Bachelor of Science - BS in Computer Science UCLA Jan 2013 – Jan 2020 ### Computer Software Engineering Hack Reactor ### Clements High School Jan 2011 – Jan 2013 ## Contact & Social - LinkedIn: https://linkedin.com/in/bruce-c-liu --- Source: https://flows.cv/bruceliu JSON Resume: https://flows.cv/bruceliu/resume.json Last updated: 2026-03-22