• Utilized Wix to craft an interactive landing page for an event, boosting lead influx by 34%.

• Coordinated with project management to develop comprehensive timelines using project management tools, achieving 100% adherence to deadlines.

• Developed a unique branding concept for the event through strategic design, enhancing engagement levels among participants.

• Authored detailed design documentation to streamline project workflow, utilizing communication skills to align cross-functional teams and reduce design revisions.

• Architected comprehensive B2B web experiences leveraging AI technology, optimized for user tasks.

• Engineered a user-centric interface to expedite adoption rates and improve overall customer journey effectiveness.

• Conducted user research and usability testing, refining design elements for improved accessibility and overall user experience.

• Implemented Design Thinking methodologies, utilizing Figma to prototype and iterate on design solutions.

• Orchestrated the deployment of a cross-platform B2B SaaS solution for web, iOS, and Android, driving a 68% increase in ROI and doubling dealership closing ratios.

• Created adaptable web solutions combining cross-platform and hybrid customer journeys, securing primary partnerships with key automotive brands, and capturing 17% of industry market shares.

• Enhanced user interfaces for existing B2C products and innovated a consumer platform on dealer sites, achieving a 54% rise in lead acquisition..

• Optimized design system efficiency through regular audits and updates.

• Conducted comprehensive user testing with prototypes, generating qualitative feedback and driving a data-informed design approach in collaboration with product manager inputs.

• Developed enhanced collaboration frameworks with Jira for prioritizing tasks, facilitating seamless interactions among multiple product managers and engineers.

• Led digital art class for middle school students, explaining basic terms, and ideas of Adobe Photoshop, and demonstrating how to use its various tools.

• Instructed creative arts and fine arts for over a hundred students, ages five to sixteen.

• Made and tested lesson plans for creative arts and digital arts classes, and prepared various sets of visual references by categories to make it easier for students to understand concepts and directions for each project.

• Implemented efficient B2B bookkeeping applications by implementing user-centered design principles, enhancing usability across web and mobile platforms.

• Executed comprehensive user and competitor research to uncover key insights, utilizing Figma for solution prototyping and enhancing decisions through targeted user testing.

• Spearheaded the creation of the lead search product on Webflow, ensuring responsive design principles.

• Collaborated closely with the engineering team and upper management to iteratively refine design deliverables on Zeplin, ensuring alignment with project goals.

• Prioritized high-impact design tasks in a fast-paced startup by collaborating directly with the CEO, ensuring the timely delivery of critical projects.