# Carlos C. > Freelance / Self-Employed Location: San Jose, California, United States Profile: https://flows.cv/carlosc I’m a Senior Digital Designer working at the intersection of brand, web, and production design. I specialize in translating brand systems into scalable digital experiences, supporting product teams, marketing campaigns, and web platforms with consistent and high-quality design execution. My experience spans enterprise brands and fast-moving teams where visual clarity, speed, and collaboration matter. I focus on delivering scalable digital assets, maintaining strong design systems, and ensuring pixel-perfect execution across web experiences and campaign touchpoints. ## Work Experience ### Freelance Visual & Product Designer @ Freelance / Self-Employed Jan 2025 – Present | San Francisco Bay Area Operate at the intersection of production design, visual systems, and product design, supporting early-stage platforms and large-scale digital initiatives across mobility, connected products, and consumer technology. Deliver high-volume, pixel-perfect digital production for marketing campaigns, partner placements, app store assets, and email—ensuring accuracy, accessibility alignment, and consistency across platforms and specifications. Lead end-to-end product design for early-stage and unreleased platforms, translating complex requirements into clear user flows, wireframes, high-fidelity prototypes, and scalable design systems. Design and maintain component-based UI system and structured Figma libraries to support reuse, speed, and long-term maintainability across teams. Contribute to the evolution of marketing and product design system, developing reusable components, patterns, and templates that reduce rework and improve delivery velocity. Design multi-step workflows, dashboards, and transactional flows with a strong emphasis on clarity, expectation-setting, trust, and predictability—especially in constraint-heavy environments. Perform rigorous quality control (QC) across assets and interfaces, ensuring visual consistency, functional accuracy, and platform compliance prior to delivery. Collaborate closely with product, engineering, creative, and strategy partners, providing clear documentation, handoff support, and design rationale to align execution with technical and business constraints. Expand technical fluency through entry-level iOS development, building and iterating on real-world app interfaces using Swift and SwiftUI to better bridge design and implementation. Leverage AI-assisted design tools (ChatGPT, Claude, Cursor AI, Magic Patterns) to accelerate ideation, explore interaction patterns, validate flows, and support system-level thinking without compromising design judgment. ### Digital Production Artist @ Toaster Jan 2025 – Jan 2025 | San Francisco Bay Area Collaborated with creative, strategy, and project management teams to produce digital, print, and video assets for global campaigns. Translated concepts into polished, on-brand deliverables while ensuring alignment with brand guidelines and accessibility standards. Localized assets, and managed production workflows across Adobe Creative Suite, Figma, and Google Workspace. Handled revisions quickly, incorporated feedback efficiently, and delivered high-quality work under tight deadlines. ### Web and Digital Production Designer @ Workday Jan 2021 – Jan 2024 | Pleasanton, California, United States Contributed to the creation of visually consistent, brand-aligned web experiences by producing high-quality graphics, optimized product imagery, and logo treatments. Supported the evolution of design libraries and visual systems in Figma, helping maintain clarity and cohesion across digital platforms. Partnered with cross-functional teams to ensure visual integrity from concept to launch, while driving improvements in design workflows and execution across devices and browsers. ### Senior Digital Designer @ Electro (The Clorox Company) Jan 2021 – Jan 2021 | Oakland, California, United States Created visually impactful, brand-consistent design solutions across digital and print mediums, supporting marketing campaigns, product launches, and internal initiatives. Contributed to the development of visual identities and adaptable brand systems that maintained coherence across a variety of formats and platforms. Fostered a collaborative creative environment by guiding peers, championing visual clarity, and balancing precision with experimentation to deliver work that was both strategic and aesthetically strong. Created digital marketing assets for consumer product brands under Clorox, supporting omnichannel campaigns. Worked closely with brand and web development teams to deliver high-impact creative at scale. Helped refine internal workflows for faster creative iteration and asset delivery. ### Graphic Production Artist (@Walmart.com) @ Alliances Management Jan 2020 – Jan 2021 | San Bruno, California, United States Update, maintain, and design supporting assets, including large seasonal campaigns, to maintain brand standards on the website. Ensure pre-established timelines are met and assets are delivered on time by managing and prioritizing projects. Following established style guides, review revisions/comments for multiple projects online. Modify existing files with product changes, copy changes, and design changes. ### Graphic Production Artist @ Planet Interactive (for a multinational technology company) Jan 2020 – Jan 2020 | Sunnyvale, California, United States Update product imagery and UI elements in Photoshop comps, and output web graphics. Structure Photoshop comps to optimize efficient production design and localization workflows using smart objects, and layer comps while tracking and check-in web graphics using a version control system. Work closely with teams to meet project goals and ensure efficient file handoff for localization. Client: Apple ### Brand Production Designer @ Strava Jan 2018 – Jan 2019 | San Francisco, CA As a Brand Production Designer, I collaborated with all teams to deliver pixel-perfect production design for emails, print, and mobile mockups. Design and Development of the Strava Business website. Created the initial design system for transactional emails. Handoff assets for web, email production, and localization. ### Digital Production Designer @ Beyond Jan 2016 – Jan 2018 | San Francisco Bay Area Collaborate with all teams and deliver visual + production design — prepare pixel perfect files and responsive breakpoints for desktop, web, and mobile devices. Set up presentation and email templates. Handoff assets for web and mobile production. Assist and support the Marketing & Sales Department on day-to-day design needs. Clients: Google, FB, Marketo ### Production Designer @ ECI - An Omnicom Agency Jan 2014 – Jan 2016 | San Francisco, California As a Production Designer, I was responsible to create, execute, and produce digital files, email communications, and other deliverables for large consumer brands. Execute assigned tasks for web pages, emails, flow copy into pre-existing PSD documents, adjust the balance of imagery to copy as necessary, create adaptations of original designs for different aspect ratios, scales, perfect padding guides and environments. Create image comps for placement and design or production direction. Prepare thorough and accurate file releases for vendors. Also create adaptations of original designs based on existing templates, keeping consistency with pre-established design templates. Clients: Adobe, Autodesk, Union Bank, Dun & Bradstreet, Desk.com, CalChamber ### Visual Designer @ Yahoo Jan 2013 – Jan 2014 | Sunnyvale, CA I designed and produced PowerPoint presentations, creative design assessments using PowerPoint and other Adobe Suite software such as Illustrator, Photoshop for the Creative Department. Using my skills to enhance design tasks efficiently and fast. ### Contract Graphic Designer @ zectorweb Jan 2010 – Jan 2013 Carlos has been immersed in the design world for over 16 years, it is a true passion for him. Carlos is always involved in the process, care mainly about the team communication and contact with customers to deliver the best results. Brand Strategy Planning Visual Identity + Print Design & User Experience Web Design + Development Email And Web Marketing Signage & Print Production ### Graphic Production Artist @ The Stephenz Group Jan 2013 – Jan 2013 | San Jose, CA Working for major corporations in the creative department as a Graphic Production Artist. PowerPoint presentation design, animation and production. Create and develop web banners. Responsible for pre-press production, including photo-retouching and color correction. Clients: Qualcomm, Infinera, Epson, NuGEN, ForeScout, Couchnase, KLA Tencor ### Contract Graphic Artist @ International Delicacies Jan 2012 – Jan 2013 Designed and produced packaging, product labels, signage, collateral, and trade show displays to support brand and promotional needs. Prepared press-ready files including dielines, spot/process colors, and finishes; conducted QA on ingredient panels and nutrition facts to meet USDA/FDA standards. Collaborated with office manager and vendors to coordinate proofing, press checks, and final production. Maintained consistency across SKUs and organized print archives for marketing and sales support. ### Contract Graphic Artist @ Sukhi's Gourmet Indian Foods Jan 2012 – Jan 2013 | Hayward, CA Created packaging, labels, signage, collateral, and trade show displays from concept through production, ensuring accuracy and brand consistency. Executed pre-press setup, dielines, and file preparation for cartons, bottles, and flexible packaging. Conducted ingredient and nutrition fact QA for compliance with industry regulations. Partnered with marketing and sales teams to manage day-to-day design needs across multiple SKUs and formats. Coordinated with external vendors for proofing, sample approvals, and on-site press checks. ### Contract Graphic Designer @ Extreme Health USA Jan 2010 – Jan 2012 | Walnut Creek, California, United States Designed product labels, packaging, collateral, and trade show graphics for retail distribution and brand promotion. Oversaw pre-press setup, press-ready file preparation, and vendor coordination to deliver accurate production. Maintained QA of ingredient panels and nutrition facts across product lines, facts to meet USDA/FDA standards. Developed supporting creative including website assets and marketing materials, ensuring alignment with brand identity. ### Graphic Production Artist @ TBWA Jan 2009 – Jan 2010 | Costa Rica Produced advertising and marketing materials across print, digital, and large-format media, including billboards, banners, bus shelter ads, transit advertising, and tradeshow graphics. Managed pre-press production: photo-retouching, color correction, file preparation, and quality checks to ensure final output met brand and technical standards. Collaborated with Creative and Art Directors to translate campaign concepts into finished collateral such as brochures, flyers, postcards, business cards, posters, catalogs, and packaging. Performed press checks and maintained quality control throughout all production stages, keeping projects on time and on budget. ### Production Artist @ Young & Rubicam Jan 2008 – Jan 2009 Executed production of advertising campaigns across multiple formats, including outdoor billboards, sales signage, print ads in newspapers and magazines, brochures, and packaging. Oversaw layout design, file preparation, and pre-press production, ensuring accuracy in color, sizing, bleed, and brand standards. Managed photo-retouching and production of a recurring industry magazine, including press approvals. Maintained digital archives and network servers to ensure consistent version control and workflow efficiency. ### Graphic Designer @ Orbita Estudio Jan 2006 – Jan 2008 Sourced and oversaw production of client’s advertising and communications materials from digital files to finished or mailed product. Create marketing materials for exhibits and trade shows Design and implement management systems for online art proofing, Supervise production materials and evaluate artwork for marketability design and product results. ### Graphic Production Artist @ Tribu DDB Jan 2003 – Jan 2006 Designed and produced advertising and collateral including brochures, flyers, posters, catalogs, business cards, direct mail, signage, outdoor billboards, and print ads. Prepared digital files for high-resolution imaging, applying traps, color adjustments, and support file corrections for pre-press. Handled art manipulation, scanning, typesetting, and photo-retouching to meet technical requirements. Conducted preflight checks and managed file delivery via FTP, ensuring accuracy and print-readiness for all jobs. ### Graphic Artist @ Sepacolor Jan 2000 – Jan 2003 Produced a wide range of printed materials including in-store displays, brochures, booklets, white papers, corporate identity style guides, and CD labels, ensuring consistency with established brand guidelines. Prepared and refined complex table layouts, adjusted typography, and color-corrected photography for multi-page booklets using QuarkXPress and Photoshop. Delivered production-ready files with precise attention to detail, supporting efficient pre-press and high-quality final output. ### Desktop Publisher @ LICORI Jan 1992 – Jan 2000 Preflighted client files to verify fonts, images, and graphics, correcting issues and preparing files for digital proofing in their native applications. Resolved alignment, formatting, and technical issues that could affect press or bindery, ensuring error-free production. Conducted final proofing to confirm 100% accuracy, matching client-supplied lasers and expectations. Coordinated the plate-making process, checking proofs against plates to guarantee accuracy and press readiness. Maintained high standards by exceeding standard prepress protocols, ensuring client files worked seamlessly within production workflows. ## Education ### Google UX Design Professional Certificate Coursera ### Graphic Design Specialization California Institute of the Arts ### Product Design Nanodegree Udacity ### Interaction Design Specialization in How to Design Great User Experiences UC San Diego ### Bachelor of Advertising in Advertising Latin University of Costa Rica ### Diploma in Graphic Design Fundatec ## Contact & Social - LinkedIn: https://linkedin.com/in/cacortes --- Source: https://flows.cv/carlosc JSON Resume: https://flows.cv/carlosc/resume.json Last updated: 2026-04-13