# Carmelle Blech > Product Designer at PeopleFinders Location: San Francisco Bay Area, United States Profile: https://flows.cv/carmelle I'm an enthusiastic and thoughtful designer using an interdisciplinary approach by bridging cognitive science principles, such as foundations of human behavior and object salience, and UI/UX design principles to provide users with an engaging experience. I thoroughly enjoy creating meaningful products by encompassing human-centered design using skills such as competitive analyses, affinity mapping, heuristic evaluations, personas, journey mapping, and designing with Figma. Check out my work here! www.carmelleblech.com ## Work Experience ### Product Designer @ PeopleFinders Jan 2025 – Present ### Product and Marketing Designer @ Various Startups Jan 2023 – Present • Designed compelling marketing materials including landing pages, stand-up banners, swag, social graphics, and slide decks for various start-ups. • Collaborated with multiple stakeholders to design user interfaces that enhanced the overall user experience and improved product functionality for a mobile app. • Designed and prototyped a mobile app and communicated with developers for a smooth hand-off. ### Product Designer @ PowerFlex Jan 2025 – Jan 2025 | Mountain View, California, United States ### Product Designer @ HomeLight Jan 2024 – Jan 2025 | San Francisco Bay Area • Applied principles of design thinking to solve complex problems and enhance the overall user experience for the app and website. • Conducted user research and usability testing, translating insights into actionable design solutions. • Created wireframes, prototypes, and detailed UI specifications for new features and product enhancements. • Collaborated closely with developers to ensure a seamless product launch, addressing technical constraints and refining designs for implementation. ### Product Designer @ HomeLight Jan 2023 – Jan 2024 | San Francisco Bay Area ### Creative Marketing Designer @ Codefresh Jan 2021 – Jan 2023 • Developed creative concepts and designs for a variety of print and digital materials, including conference booths, stand-up banners, swag, whitepapers, ads, and slide decks. • Worked with the marketing team to develop branding and identity for campaigns. • Conducted competitive research to analyze industry standards, user preferences, and best practices for web design. • Designed visuals for the web including banners, landing pages, email headers, social graphics, and marketing website. • Successfully project-managed the design and launch of the marketing website for a product launch through collaboration with multiple stakeholders. • Established the visual design of the certificate and badges for the GitOps Certification program successfully used by over 20,000 students and counting. • Refreshed the marketing website copy using HTML through WordPress and created streamlined product imagery using Figma. ### Marketing Graphic Designer @ Codefresh Jan 2021 – Jan 2021 ### Product Design Intern @ Brilliant Smart Home Jan 2021 – Jan 2021 • Ideated and designed a new climate widget feature for the Brilliant Smart Home Control. • Created and prototyped various product screens for a third-party home security feature. • Collaborated with other product designers and product managers to find product solutions through cross-functional teamwork. ### User Experience Designer @ Knac Jan 2020 – Jan 2021 • Collaborated with a group of four on a 3-week sprint to redesign a B2B dashboard tailored for recruiters. • Conducted extensive research such as competitive and comparative analyses, heuristic evaluations, and user interviews, to help recruiters expedite the recruitment process in order to find quality applicants. • Transformed the current dashboard to align with the brand's updated style guide to present to investors and prospective clients. ### User Experience Design Fellow @ General Assembly Jan 2020 – Jan 2021 • Spent 12 weeks, 500+ hours of learning the fundamentals of UX and human-centered design, and implementing those skills through multiple two-week sprints. • Ideated and designed valuable prototypes by integrating UX research methods as well as current UI trends to develop and create working prototypes. Projects: Netflix UX/UI Designer // November 2020 Researched and designed, with a team of four, a concept feature for the Netflix native app to help users explore new content. We recruited a number of users to interview and test a feature that would enable them to collaborate with friends and discover shows and movies in an innovative way. Adventure Toys UX/UI Designer // November 2020 Redesigned an e-commerce website and created a checkout feature to enable online purchasing capability for a local toy store. With a strong focus on information architecture, the main goal was to create a seamless shopping experience and revamp the entire site, while still encompassing the brand. Prioritii UX/UI Designer // October 2020 Designed a mobile application that helps solve motivational issues for busy individuals. Used need-finding techniques to research and design a prototype in a 2-week sprint. ### Research Assistant @ Stanford University Jan 2015 – Jan 2016 | Stanford, California • Responsible for the care and maintenance of the research mice at the Gastroenterology department at the Stanford University Medical Center. • Weaned the mice and kept detailed measurement data to ensure accurate research results and clear communication with the research scientists. ### Combat Fitness Instructor @ Israel Defense Forces Jan 2011 – Jan 2013 | Israel • Trained combat soldiers and led exercise classes such as Spin and HIIT. • Created individual and personalized workout plans tailored to soldiers, using principles of human anatomy, kinesiology, and fitness equipment. • Received an outstanding award for completing the Bar Or, the official IDF fitness test, with a near perfect score. ## Education ### Bachelor of Science - BS in Cognitive Science University of California, Santa Cruz Jan 2018 – Jan 2020 ### User Experience Design Immersive Student General Assembly Jan 2020 – Jan 2021 ### Designing User Experience for Smart Things in Virtual Reality and Wearable Technology UCSC Silicon Valley Extension Jan 2019 – Jan 2019 ### General Education and Pre-Major Foothill College Jan 2015 – Jan 2018 ## Contact & Social - LinkedIn: https://linkedin.com/in/cblech - Dribbble: https://www.dribbble.com/cblech - Portfolio: https://www.carmelleblech.com --- Source: https://flows.cv/carmelle JSON Resume: https://flows.cv/carmelle/resume.json Last updated: 2026-03-25