# Cesar C. > Staff Product Designer | Fintech, SaaS & Consumer Platforms | Web & App UX/UI | AI-Driven Design | Building Scalable Design Systems Location: Brooklyn, New York, United States Profile: https://flows.cv/cesar Based in New York City, Cesar is an Australian UX designer with over a decade of experience. He brings a unique perspective to his work and specializes in crafting digital experiences that are intuitive, functional, and visually appealing. Having a conceptually driven and multi-disciplinary design background, Cesar combines his passion for staying at the forefront of emerging technologies to create fresh and innovative designs that resonate with users and align with brand strategy. Cesar has a proven track record of success in designing user-centered products. He understands the importance of consistency and scalability in digital products and has expertise in creating and maintaining design systems ensuring a seamless user experience across multiple platforms (Web, iOS, and Android). Cesar excels in dynamic, collaborative environments and understands the importance of cross-functional teamwork and iterative design for achieving outstanding results. He approaches design with a technical mindset and has a proven ability to communicate effectively with engineers, ensuring that designs are not only functionally and visually appealing but also technically feasible. He has a keen ability to balance the needs of the business with user-centered design and works closely with product managers to deliver exceptional business impacts. Educational background: Bachelor of Design (UNSW), Bauhaus University Germany & General Assembly. Clients spreading throughout New York, Sydney & Melbourne areas have included: Google, UBS, JetBlue, Inspire Clean Energy, Bose, Novartis, NewsCorp, Tiffany & Co, Aetna, Team USA, Nike Australia, Tourism Australia, Sydney Film Festival, Merivale Group, Fuzzy Events ## Work Experience ### Staff Product Designer @ M1 Jan 2026 – Present | New York, United States ### Product & Design @ Cesar Corpus (Cez.) Jan 2008 – Present | New York, Sydney and Melbourne - UX / UI - Brand & Art direction ### Senior Product Designer @ Boldin Jan 2023 – Jan 2026 | New York, United States At Boldin, I lead end-to-end UX design across both consumer and enterprise experiences for our SaaS financial-planning platform — shaping features that improve retention, transparency, and personalization. The platform serves individual users through a comprehensive planner and operates as a white-label solution for enterprise clients like Nationwide. - Core Planning Features: Delivered initiatives including Expenses 2.0, Guardrails, and Market Risk Explorer, simplifying complex planning through transparent, data-driven UX. Partnered closely with engineers across a Rails backend and React frontend to ensure seamless interaction design and technical alignment. - Withdrawal Order Feature: Designed a tax-optimized withdrawal tool that drove 40 % Plus-user engagement in 30 days, a 26 % Basic-to-Plus upgrade rate, and an 18 % drop in cancellations post-launch. - Enterprise Integration: Partnered with Nationwide to replace its legacy MIRP system, enabling 32 K + client plans through a modular, API-based architecture. Delivered tailored enterprise features such as Onboarding, Financial Blueprint Summary, and Lifetime Income Explorer to increase adoption and literacy. - AI Strategy & Rapid Innovation: Partnered with leadership to shape Boldin’s AI strategy, facilitating cross-functional workshops for Smart Summaries — AI-driven explanations that translate complex financial data into clear, actionable insights. - Impact & Collaboration: Collaborated cross-functionally with product, engineering, and leadership to align strategy, accelerate enterprise integrations, and scale a design system that supports both B2C and B2B use cases. ### Senior Product Designer @ BlockFi Jan 2022 – Jan 2023 | New York, United States Lead designer across multiple feature teams: - Onboarding Revamp: Reduced the number of screens 6-8 from 20, automated KYC with 90% of users being verified, and set customers up for success on their path or activation and engagement. - Payments Fiat and Crypto (On and Off-ramp): Reduced the amount of time it takes for international clients to fund their accounts by integrating Stripe onto the platform. 85% of clients purchased crypto and transferred it into the interest account. - App Redesign: Informed areas of improvement of the current app. Created a personalized home dashboard, including adding more information on assets and prices with a focus on early lifecycle and activation for BlockFi products. -Fluidly worked cross-functionally with product managers, engineers, and content strategist to ensure the best UX experience ### Associate Creative Director (UX/UI) @ Y Media Labs Jan 2021 – Jan 2022 | New York, United States ### Associate Design Director @ Big Spaceship Jan 2021 – Jan 2021 ### Design Lead (UX/UI), Product @ Big Spaceship Jan 2018 – Jan 2021 | Greater New York City Area - Design lead for the redesign of JetBlue.com e-commerce and booking website. Lead and executed a responsive, mobile-first, large-scale platform build - Built thoughtful interactive interfaces that are development-ready - Increased engagement on platform - Collaborative brainstorms, sketch sessions, design reviews, and other idea-generating design activities - Managed two squad teams to execute a responsive, mobile-first, large-scale platform build - Scoped and established work processes - Established and evolved a design system adopted by JetBlue - Created style guidelines for pattern libraries and modular components - Produced motion prototypes and involved in usability testing and data synthesis - Analyzed business goals, product roadmaps, and user insights to translate into clear design priorities for the team ### Studio Senior - Snr Art Director (UX/UI) @ Deloitte Digital Jan 2016 – Jan 2018 | Greater New York City Area - User-centered experience design for fin-tech, healthcare and e-commerce clients (Aetna & UBS), developing design systems for mobile app and web experiences - Designed end to end and shipped an award winning wealth management app for UBS. Designed for new opportunities, improving existing features. Shaped the clients own internal digital innovations lab and own confidence in the organization. 76% increase in app download - Lead visual design teams and projects whilst mentoring and coaching junior level designers - Developed and implemented creative concepts for interaction design and user-centered experience design from start to finish - Created mobile applications (iOS and Android) and mobile-optimized websites that meets the needs of project specifications - Developed the aesthetic/creative design of websites, including brand management and digital marketing - Produced UX wireframes, customer journey and flows ### Product Designer @ Beyond Jan 2015 – Jan 2016 | Greater New York City Area Worked in a lean and agile environment to design products, websites, apps and digital assets for Google, Novartis and Android. Upheld and contributed to digital brand guidelines and design systems - Designed intuitive site functionality, interaction, site architecture, user interfaces, and navigation - Collaborated with development team on design feasibility - Clients Included • Google: DoubleClick, Android for Work, Chrome for Work • The New York Academy of Sciences • West Elm • Novartis • Viacom ### Design Lecturer @ CATC Design School Jan 2013 – Jan 2014 | The Rocks - Hands-on graphic design lecturing - Provided students with design and industry knowledge on what makes good design. - Prep work for training students in analysing briefs, visualising concepts, typography, colour signs and symbols, and branding work ### Senior Designer @ Merivale Jan 2009 – Jan 2014 | Sydney, Australia Responsible for the conceptualisation, design and execution of creative applications and artworks for projects across all businesses of Merivale Group - Print and digital concepts through to finished art for more than 25 award winning hotels, bars and restaurants in Sydney including venues such as the ivy, Poolclub, Ash Street Cellars, Felix, Establishment, CBD, Wynyard, Lotus, The Grand, Beresford, Slip Inn, Angel and Ms. Gs - Won 2012 best restaurant award for Ms. G's. branding and art direction - Website HTML design and mailouts eDMs - Logo designs - Menu designs - Campaign and brand activations ### Middle-Weight Designer @ Boccalatte Jan 2008 – Jan 2009 - Brand development and rollout of campaigns for Sydney Film Festival 2009. Designed and produced Signage / Wayfinding, website HTML design, and mailouts / E-Cards - Produced the 2009 Campbelltown Arts Centre Annual Program Catalogue - Rebranded The Seymour Centre. Concept through to finished art. Logo development, program booklet and outdoor signage - Printer liaison, proofs and press checks and print management - Quoting / invoicing ### Designer @ Fuzzy Operations Jan 2006 – Jan 2008 - Conceptualised and executed advertising campaigns for Parklife National Tour, Field Day, Harbourlife, Shore Thing - Creation of weekly artwork and special touring events for Sounds on Sunday and Killer. Included finished art for street press / magazine / posters / flyers - Digital web updates flash banners and advertisement - Worked closely with marketing managers to create weekly email blasts. - Creation of festival merchandise, signage (large-scale staging backdrops), and program booklet - Liaised with printers and managed multiple print jobs ## Education ### Design in Visual Communications UNSW ### User Experience Design General Assembly ### Bachelor Design in Visual Communication Bauhaus-Universität Weimar ### AWARD School ## Contact & Social - LinkedIn: https://linkedin.com/in/cesar-corpus-b4905013 - Website: https://www.cesarcorpus.com --- Source: https://flows.cv/cesar JSON Resume: https://flows.cv/cesar/resume.json Last updated: 2026-02-23