👋 Hello! I'm Chelsea Mai! UX/UI Technical Designer owning the entire UX/UI design pipeline in video games and other gamified user experiences, from initial concept art to optimized engine implementation.

2024 — Nowchelseamai.comUX Designer & UI Artist

2024 — Now

Knead to Know: Created and implemented UI assets into VR/XR

game engine; optimized in-engine UX flows and player interactions

MAHOU: Designed HUD, Inventory system, and Navigation interfaces to bridge artistic vision and intuitive player experiences

Amazon BPM: 1st place winner of Amazon Design Challenge; increased user retention rates for Amazon Music with mobile game solution and account level-up system

Honkai Star Rail: 33% decrease in bounce rate after equipment menu redesign and introducing new quick-swap mechanics

2024 — 2024Digital ScholarProduct Designer

2024 — 2024

New York, New York, United States

220% SUS score increase (27.00 → 86.43) by introducing new generative site-templates, indicating high user satisfaction & excellent usability

100% increase in first-time user success rate by refreshing UI and implementing new onboarding process

Facilitated first rounds of user testing since launch, inspired client to start conducting regular usability evaluations

2024 — 2024Aria EarthUX/UI Designer

2024 — 2024

Chicago, Illinois, United States

265% increase in reach on TikTok and Instagram by revamping content strategy, increasing website traffic in first 30 days

Created 1st mobile-responsive design of dashboard & website to decrease bounce rate from mobile device users

Pitched 5 new product features working with engineering team to boost website DAU and drive active community engagement

2022 — 2023Caltrans - California Department of TransportationProject Management Assistant

2022 — 2023

San Diego, California, United States

31% increase in monthly timely-issuance rate by launching new permit-application website

Communicated customer feedback to website-development team to advocate for user-centered solutions

2021 — 2021RingleEnglish Language Tutor

2021 — 2021

Education

Pratt Institute

M.S. in Information Experience Design (IXD)

UC San Diego

Bachelor of Arts

Westview High School

Experience+

Education

M.S. in Information Experience Design (IXD)

Bachelor of Arts

High School Diploma