Improve efficiency and effectiveness of the design-to-development process to accelerate client solution deliverables for a startup creative agency. Building a design system with reusable, customizable elements for web and mobile in Sketch that can be utilized across multiple platforms. Developing design process workflows and deliverables for internal and external use through collaboration across multiple functions. Informing business and product strategy with competitive research and applied design thinking in a lean environment. Engaging with clients in bringing their ideas and vision to life with creative digital solutions.

Completed a clean-sheet redesign of the online presence for the leading growth strategy consulting firm in Silicon Valley. Designed an interactive website for its upcoming book, Goliath's Revenge, to take the reader experience to the next level. Developed project plan and scope, conducted competitive analysis, usability tests, rapid prototyping, created high-fidelity wireframes in Sketch, and wrote specification documents. Collaborated with clients throughout design process; sourced and managed developer to execute the design and launch the websites.

Optimizing digital experiences for visitors of Morgan & Morgan's websites through market and user research, UX design processes and UI design for websites and mobile. Coming up with user testing project plan and scope, executing user tests, compiling results and creating proposals.

Conducted competitive analysis as a member of the App Store Review study to inform features for a future product and created initial qualitative research framework for use in future studies.

Developed and executed user experience strategy leading a team of three to set up a landing page and website for a new convention event. Determined user flows, UI elements, site layout, and facilitated a collaborative client workshop.