# Chia-Yi (Joy) C. > Software Engineer at Qualified | MIMS'22, UC Berkeley | GHC 2021 Location: Berkeley, California, United States Profile: https://flows.cv/chiayi A software developer who brings efficient and effective solutions with well-rounded perspectives from solid business experience across product management, marketing, sales, and supply chain functions. I have developed programs that enhance work performance and collaboration between people from different backgrounds, and am eager to continue creating more meaningful software products. ## Work Experience ### Software Engineer @ Qualified Jan 2022 – Present ### Software Engineer Intern @ Verizon Media Jan 2021 – Jan 2021 | Taiwan • Initiated and built the “Fact-Checking Zone” on Yahoo’s Topic page to debunk fake news and increase active users with internal micro-service architecture, Kaizen, using React, TypeScript, and Atomic CSS • Redesigned and refactored the structure of the banner module for 22+ countries and 2+ device settings; significantly increased the code reusability and successfully replaced 3 previous modules ### Front-End Web Development Trainee @ AppWorks School Jan 2019 – Jan 2020 | Taiwan • Developed a collaborative platform for designers and their clients to communicate and track projects effortlessly with React, JavaScript, and Firebase; decreased communication cost/barriers by ~33% • Created a comprehensive e-commerce website with the iOS, Android, and backend teams, providing functions including real-time stock checking, order delivery tracking, TapPay (a third-party payment method), infinite scroll view, product filter, and store finding on map ### Brand Marketing & Product Management Supervisor @ Farcent Enterprise Co Ltd Jan 2018 – Jan 2019 | Taiwan • Developed the company’s first series of personal care products from concept to product launch, and managed digital and offline marketing campaigns; achieved 140% sales target hit rate • Led the official website revamp project, reorganized the information architecture, and improved the user experience by working closely with all departments’ delegates; received ~95% positive user feedback • Created a web crawler with Python to collect competitor information; significantly reduced days of time needed on the task, and successfully boosted the marketing strategy • Initiated and conducted consumer researches; crafted strategy for 3 new personal care brands ### Supply Chain Specialist @ Johnson & Johnson Jan 2017 – Jan 2018 | Taiwan • Managed demand planning for Johnson’s Baby, Johnson’s Adult, and pH 5.5; maintained monthly MAPE (Mean Absolute Percent Error) below 31% • Coordinated the global Mega Restage Project for Johnson’s Baby Taiwan to refresh brand image, upgrade formula, and launch new packaging designs for all product lines • Monitored Johnson’s Baby’s new series launch, “Petite Planet”; achieved a 100% fulfillment rate ### Country Product Manager @ ASUS Jan 2016 – Jan 2017 | Australia • Responsible for Australia’s US$90M+ notebook business, including lineup planning, product fulfillment, profit and loss management, and promotion initiation • Monitored notebook fulfillment in Australia for 100+ SKUs by resolving supply issues and dynamic demands; achieved 100% hit rate in 2017 Q1 ### Territory Product Manager @ ASUS Jan 2015 – Jan 2016 | Taiwan • Oversaw Benelux tablet business and EMEA accessory category for 300+ SKUs and 25+ countries by strategizing, and monitoring profit & loss, supply chain, and budget claims • Completed a 7K international and customized high-end tablet tender; achieved new record for Benelux • Raised accuracy of accessory product lines’ forecast by redesigning Sales & Operations planning schedule and implementing forecast system; decreased liability of hub stocks by 7.5% • Increased quantity of 2016 phone accessories shipped by ~100K; achieved 44% YoY growth rate ### Network Development Intern @ Mercedes-Benz Taiwan, Ltd. Jan 2014 – Jan 2014 | Taiwan • Created a Dealer Balanced Scorecard with automatic cross-departmental data update function; highly increased the efficiency and accuracy of business reports for Management team • Responsible for organizing the “Asia Regional CSI Workshop” for China, Korea and Taiwan, aiding Daimler AG to establish a common platform for idea exchange and best practice sharing in Asia • Planned and executed the “2014 National Dealer Award Ceremony” for 450+ Dealer award winners, further enhancing overall Dealer satisfaction, brand loyalty and morale • Scheduled and supported the 2014 National Dealer Audit cycle, ensuring Dealer adherence to Dealer Standards while promoting best customer experience ### Marketing Intern @ Richi Jan 2013 – Jan 2013 | Taiwan • Operated the company’s social media fan page, achieved average reach of 1,300+ people per post, and successfully delivered the brand value and services with customers • Conducted a marketing research project with 1,300+ samples to understand customer behavior of collecting points and bonus, and provided insights for further business development ## Education ### Master of Information Management and Systems University of California, Berkeley ### Master of Information Management and Systems UC Berkeley School of Information ### Bachelor of Business Administration (B.B.A.) in Business Administration National Taiwan University ### Exchange Student in Business Administration UMN Carlson School of Management ## Contact & Social - LinkedIn: https://linkedin.com/in/chiayijoychu --- Source: https://flows.cv/chiayi JSON Resume: https://flows.cv/chiayi/resume.json Last updated: 2026-03-29