# Chiu Yi (Sherry) Wu > UX Designer at Amobee Location: San Francisco Bay Area, United States Profile: https://flows.cv/chiu ## Work Experience ### UX Designer @ Amobee Jan 2021 – Present ### UI/ UX Designer @ Divercity Jan 2020 – Jan 2021 • Collaborated with a cross-functional team on creating design system components and worked with accessibility standards. • Created pixel-perfect designs and interactive prototypes for an HR technology platform dashboard and job openings interface. ### Product Designer @ Nurtured by Design, Inc. Jan 2019 – Jan 2021 • Led the end-to-end design process of the contest feature which encourages the Kangaroo Care method participation through competition. • Designed the UX and UI of the mobile app to help parents with newborn babies to establish Kangaroo Care routines, and a website that allows 80+ hospital units to manage team performance. • Executed SME interviews to identify 6 key product requirements, and ran 5+ usability testing to iterate the designs. • Generated design recommendations and collaborated closely with the CEO and developers to align user needs with business goals. ### Graduate Product Designer @ Gardenio Jan 2019 – Jan 2019 | Austin, Texas Area • Conducted UX research for an early-stage startup to improve people’s food growing experience, including business model, competitive analysis, and 8 user interviews. • Revamped a mobile app by conducting through wireframing, lo-fi & hi-fi prototyping, and 4 usability tests. ### User Experience Design Intern @ ExxonMobil Jan 2019 – Jan 2019 | Spring, Texas • Redesigned and combined 2 in-house Well-Test analysis applications. Simplified user workflow and improved data visualization which led to a 20% decrease in average time-on-task. • Created user flows, low & high fidelity prototypes, and ran 7 remote usability tests to validate design solutions. • Collaborated with an agile team of 7 members, including product owner, geoscientists, and developers to identify requirements, create task flows, and gather insights. ### Graduate UX Researcher @ HomeAway is now Vrbo Jan 2019 – Jan 2019 | Austin, Texas Area • Implemented eye-tracking techniques to explore trust in the context of peer-to-peer marketplaces. ### Business Process Analyst Intern @ Tokyo Electron US Jan 2018 – Jan 2019 | Austin, Texas Area • Designed intranet EHS sites using SharePoint, including stakeholder interviews, prototyping, usability testing, and implementation. • Mapped out clear user flows and information architecture while following visual style guidelines. • Organized and defined 200+ corporate jargons, and drove the user experience for the internal lingo site. • Facilitated weekly design meetings by giving presentations on various UX / UI topics. ### Graduate UX Researcher @ Texas Department of Transportation Jan 2018 – Jan 2018 | Austin, Texas Area • Interviewed 12 drivers to learn their driving habits and experience of travel planning. • Analyzed a questionnaire of 311 respondents to find key factors for traffic news consumption. ### Senior Librarian @ Taipei Public Library Jan 2013 – Jan 2017 | Taipei City, Taiwan • Led six librarians in book reservation and circulation duties, assigned activities to volunteers, and organized courses and events. • Conducted library reader surveys and improved ten major issues based on 500-700 responses annually. • Responded to users’ feedback and initiated special projects. ### Management Associate @ Eslite Bookstore Jan 2011 – Jan 2012 | Taipei City, Taiwan • Analyzed consumer purchase behaviors and designed book displays. • Worked with a team of thirty to provide excellent customer experience. ## Education ### Master of Science - MS in Information Science/Studies The University of Texas at Austin Jan 2018 – Jan 2020 ### Bachelor of Arts - BA in Library and Information Science National Taiwan University Jan 2006 – Jan 2011 ### Exchange Program Doshisha University Jan 2010 – Jan 2011 ## Contact & Social - LinkedIn: https://linkedin.com/in/sherrycywu --- Source: https://flows.cv/chiu JSON Resume: https://flows.cv/chiu/resume.json Last updated: 2026-03-25