# Chloe Du > Staff Product Designer, Growth Profile: https://flows.cv/chloe If my profile looks a bit unusual, it's just me testing some new LinkedIn features 😁. Passionate about transforming complex problems into simple, engaging experiences. A versatile generalist who thrives on tackling challenges and shaping strategic solutions. Experienced in designing workflows across web and mobile applications, advertising products, growth and loyalty programs, efficiency tools, and data visualization. ## Work Experience ### Staff Product Designer, Growth @ LinkedIn Jan 2025 – Invalid Date | San Francisco Bay Area, United States Redefining the new member journey, from acquisition through onboarding and early retention (first 28 days). ### Staff Product Designer, Lyft Media @ Lyft Jan 2024 – Jan 2025 | San Francisco Bay Area, United States Led design initiatives at Lyft Media, developed a 3-year vision for in-app advertising, crafted new ads products, and created an earnings dashboard for drivers to streamline operations. ### Staff Product Designer, Lyft Business @ Lyft Jan 2020 – Jan 2024 | San Francisco Bay Area, United States Led design initiatives for 4 product teams, co-PMed Business Travel team, and drove product strategy across multiple functions. ### Product Designer, Connected Experience @ Lyft Jan 2018 – Jan 2020 | San Francisco Bay Area, United States Partnered with senior executives to improve internal systems, designed Lyft's first open-source Data Observability platform, and created Lyft Home intranet. ### UX Designer @ Zscaler Jan 2016 – Jan 2018 | San Francisco Bay Area, United States Joined as the 2nd product designer, delivered over 50 projects for cloud products during company growth through IPO. ### UI/UX Designer @ Springworks Jan 2015 – Jan 2016 | Greater Los Angeles Area, United States Created design solutions for 5+ startups in ScienceLab incubator, launched 10+ products. ### Product Designer, Cofounder @ Tripalink Jan 2015 – Jan 2016 | Greater Los Angeles Area, United States Co-founded online car-trading platform, led design, branding, content strategy, and product management. ## Education ### Master of Planning University of Southern California ### Bachelor of Engineering Beijing University of Technology ## Contact & Social - Linkedin: https://www.linkedin.com/in/chloedjn/ - Email: mailto:chloe@placeholder.flows.cv --- Source: https://flows.cv/chloe JSON Resume: https://flows.cv/chloe/resume.json Last updated: 2026-01-30