# Chloe Choi > Product Designer Location: Greater Vancouver Metropolitan Area, Canada Profile: https://flows.cv/chloechoi πŸ‘‹ Hi there, I'm a Product Designer who finds keen satisfaction in creating thoughtful & sleek experiences through human-centred design🀘 🌐 chloechoi.co ## Work Experience ### Product Designer @ Tali AI Jan 2023 – Present | Toronto, Ontario, Canada ### UX/UI Designer @ Tali AI Jan 2023 – Jan 2023 | Toronto, Ontario, Canada ### UX/UI Designer @ Evenset Inc. Jan 2022 – Present | Toronto, Ontario, Canada ### Product Designer @ THE LAST STEP Jan 2018 – Present | Vancouver, British Columbia, Canada β€’ Adobe Creative Jam X Patagonia Became the top 10 finalists among the talented 432 competitors with a mobile app, "B FAIR," informing consumers about the brands' measurable impact and process on living wages that directly benefit workers and their families. ### Lead Designer @ THE LAST STEP Jan 2018 – Present | Vancouver, British Columbia, Canada β€’ Responsible for numerous meetings with clients, including pitch presentations and weekly consultations β€’ Designed compelling print and digital content for various media, including catalogues, business cards, flyers, posters, and product packaging, while ensuring maximum brand awareness of the target audience/market β€’ Owned the end-to-end design process, from designing a brand style guide to launching a booking website and setting up social media strategies β€’ Archived media sources and edited photos/videos for promotional purposes β€’ Sourced high-quality materials ### Freelance | All-round Digital Designer @ THE LAST STEP Jan 2018 – Present I worked as the founder and creative director of this design studio based in Seoul & Vancouver. However, in 2019, as a full-time student at BCIT, I had to take a moment to focus on my schoolwork. Accordingly, I've been working mainly as a freelance digital designer for commissions since then. ### User Experience Designer @ Flowmarq Creative Inc. Jan 2021 – Jan 2021 | Richmond, British Columbia, Canada β€’ Designed retail product content and developed the user interface for the e-commerce platform of a global children's products company ### Web Publisher @ Flowmarq Creative Inc. Jan 2021 – Jan 2021 | Richmond, British Columbia, Canada β€’ Carefully designed and published new web pages to be consistent with existing UI components and pages. ### Graphic Designer @ Flowmarq Creative Inc. Jan 2021 – Jan 2021 | Richmond, British Columbia, Canada β€’ Created visual elements for print & digital, including business cards and stationery, and indoor/outdoor signages for clients ### Project Manager @ Korean System Dynamics Society Jan 2015 – Jan 2016 | Seoul, South Korea β€’ Assisted retraining sessions for a group of 200 employees β€’ Participated in textbook production for K-12 education β€’ Taught System Dynamics in 3 Korean secondary schools β€’ Developed executive presentations and reports to facilitate project evaluation and process improvement ## Education ### Diploma in Digital Design and Development with Distinction British Columbia Institute of Technology ### Master's degree in Health/Health Care Administration/Management ν•œλ¦ΌλŒ€ν•™κ΅(Hallym University) ### Bachelor's degree in Business Administration and Management, General ν•œλ¦ΌλŒ€ν•™κ΅(Hallym University) ## Contact & Social - LinkedIn: https://linkedin.com/in/chloech0i --- Source: https://flows.cv/chloechoi JSON Resume: https://flows.cv/chloechoi/resume.json Last updated: 2026-03-31