Led the UX Design for the Texture iOS app, which went on to be acquired by Apple in 2018. Responsibilities include:
• Employed User Centered Design techniques to lead the design process
• Created and managed the app's design system
• Established the app's Information Architecture
• Created prototypes for use in user testing using Principle, Xcode, Proto.io and Flinto
• Responsible for establishing the visual design including specs and deliverables
• Worked with the User Researcher on the creation and moderation of user testing sessions
• Worked with the Engineering Team on implementation of designs
• Worked with the Product Team on growth and retention features