Christian Boe Design is a creative studio and independent practice offering full-service design across digital products, UX/UI, web, brand, and creative strategy. As founder and principal designer, I partner directly with early-stage startups and growing teams to shape product vision, build scalable design systems, craft brand identities, and deliver standout user experiences across platforms. My work blends strategic thinking with hands-on craft—acting as a creative director, UX writer, and design lead all in one. Clients include Klaviyo, Eli Lilly and a stealth AI startup where I serve as principal designer and creative partner across product and brand.

Lead design consultant for a stealth startup creating AI powered solutions in the cybersecurity space.

• Led the creation of a scalable marketing design system from scratch, improving design consistency, speeding up execution, and reducing duplicate effort across teams.

• Owned key high-profile web design areas and UX for Klaviyo’s “B2C for CRM” campaign, showcased globally (including the Vegas Strip and Sphere), helping drive new brand recognition and customer engagement.

• Collaborated cross-functionally with marketing, product, and engineering teams to align brand and UX goals, resulting in faster iteration cycles and improved creative handoffs.

• Established foundational design standards and documentation for future system scalability, to help onboard designers and maintain quality across surfaces.

• Led product design and UX strategy for a soft skills coaching platform, owning end-to-end design across web and dashboard products.

• Redesigned the core experience based on user research and feedback, leading to a measurable increase in user adoption and onboarding of new client companies.

• Defined and implemented a cohesive style guide with the CTO, improving consistency and collaboration across product and marketing design surfaces.

• Owned the company’s overall design direction, driving product strategy, brand development, IA, and day-to-day UI design within a lean early-stage team.