Leads global design org of 25+ spanning research, brand, marketing, product, motion, content design for MedTech and HealthTech, including connected OR & digital surgery, virtual studies, R&D/trial publications, dTX & SaMD

• Created first AI-driven patient engagement platform utilizing behavioral design, shared across all Innovative Medicine therapeutic areas, securing company-wide record digital health investment

• Contributed to Heartline (Apple Watch partnership) for atrial fibrillation detection, behavioral design driven heart-healthy lifestyle improvement, prevention, and treatment

• Launched global design system and rebrand across all MedTech franchises, utilizing React & Storybook, expanding regional and language support to LATAM & APAC

• Submitted first J&J connected OR for FDA approval, while reducing budget by 7 figures and TTM by 8 months

• Piloted new High Performing Teams model, mentoring leaders on OKRs, QBRs, Agile, and measurable design impact

Core member of 6-person global innovation hub driving AI & data-driven health investments, partnerships, and new product development

• Created Bayer’s first board-approved corporate roadmap for AI tools integration into R&D and selected 5 new investment opportunities for strategic acceleration

• Led design for telehealth cardiovascular care expansion across five new treatment areas and $60M partnership with OneDrop + Withings, integrating AI and behavioral design

Drove the overall corporate strategy & POV on digital therapeutics (dTx), Software as a Medical Device (SaMD), and partnership with FDA to inform classification definitions

NOTE: This role was disrupted by Covid restrictions on business travel, barring co-location with teams in Shanghai and Berlin as required

Providing design, strategy, and futurist consulting on next-gen multimodal experiences

• Provided futurist and strategic consulting for Target, Samsung, AT&T, 5G Consortium, and others on next-gen multimodal UX and emerging technologies

• Speaker at SXSW, IXDA, UXLX, Data & AI Expo, and BioTechX on genAI, and multimodal design

• Launched a new immersive digital retail experience for Target

• Won FDA approval for a Class II connected medical device

Writing book for O’Reilly Media

• Authored Designing Across Senses, coined the term “multimodal design” used by designers and genAI practitioners

Creating next-gen device and feature strategies, expanding existing products across new regions, and expanding smartwatch capabilities into FossilGroup licensing partnership

• Designed first optical HR + behavioral tracking wearable; basis for modern smartwatch interfaces and fitness/behavioral design

• Scaled product for four international markets and defined next-gen devices and AI/GPS roadmap

• Guided the development of the first Fossil SmartWatch, in collaboration with FossilGroup, Intel Labs, and Intel IoT