# Claire M. L.

> 🎯 Design | SaaS & e-commerce

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/claireml

Hi there, I’m Claire 👋 I believe that good design is personal ☕️

Curious, empathetic, performance-driven designer experienced in voice AI & subscription based e-Commerce.

In the last 8+ years, I work with both early stage startups and larger organizations, ensuring their products are intuitive, engaging, and aligned with their core goals.

I designed and launched product features below for 3 companies - 

Ulta Beauty: Omnichannel e-commerce platform (homepage, PDP, Wallet)
Fabletics & JustFab: Subscription based e-Commerce (All features on mobile app)
Verbz AI: Voice tasking for executives and mobile professionals (Voice composition, messaging, onboarding)

Beyond design work, I’m passionate about mentoring emerging designers, evaluating portfolios, and creating career roadmaps. My goal is to make a significant impact on design decisions and foster growth within the design community

## Work Experience
### Product Designer @ Ulta Beauty
Jan 2024 – Jan 2026 | Bolingbrook, IL
Redesigning the homepage, PDP and Wallet for Ulta Beauty, focusing on enhancing guest experience for 42 million users.

### Design Mentor @ adplist.org
Jan 2023 – Jan 2025
Helping designers land their first job in the field by evaluating their portfolios, crafting their career roadmaps, and sometimes just being a shoulder to cry on. I am passionate about helping designers in transitioning to design roles, sharing solutions to real life design projects, and making an impact on design decisions within organizations.

### Product Design Consultant @ CML Design
Jan 2024 – Jan 2024 | San Francisco Bay Area
Helping startups, consultancies and larger organizations bring their dream websites and landing pages to life. I combine design strategy with hands on execution to great digital experience that not only look great but also perform effectively.

### Sr. UX/UI designer @ Fabletics
Jan 2021 – Jan 2024 | El Segundo, California, United States
🚀 Led and launched the end-to-end JustFab subscription-based e-commerce mobile app, serving 2M VIP members, and developed its design system.
👩‍💻 Designed and enhanced KPIs in key areas like Homepage, PDP, Checkout, Search, Filter & Sort, Reviews, and Return & Exchange.
👯‍♀️ Collaborated closely with PMs and engineers, integrating their input on technical feasibility and developing use cases and edge cases to ensure robust design solutions for all scenarios, leveraging strong written and verbal communication skills.
🤹🏻‍♀️ Led requirement gathering sessions with creative and marketing teams across the US and EU, prioritizing and implementing design improvements for navigation, PDP, subscription features, and onboarding/offboarding processes.
📱 Launched and led a user testing group to gather insights on VIP membership, integrating feedback into ongoing product design optimization.
🥳 Mentored junior designers in industry best practices.

### Founding Designer 🎩👒🧢 @ Verbz.ai
Jan 2018 – Jan 2021 | San Francisco Bay Area & Lisbon, Portugal
Startup | Founding team | Voice AI | B2C | 0 to 1 | Design system | iOS app 
Techstars 2019 Lisbon

Verbz aimed to improve task collaboration for business leaders and mobile workers using voice AI, primarily for on-the-go mobile usage. We launched the product on App Store and on Product Hunt, established the team in the US and Europe. Unfortunately, we couldn't achieve product market fit during the pandemic for mobile usage which was our primary interaction and had to shut down.

### Alumni @ Techstars
Jan 2019 – Jan 2019 | Lisbon, Portugal
3 month intensive startup accelerator program for MVP design/dev and fundraising for Verbz.

### National Account Manager @ Verizon
Jan 2012 – Jan 2016 | San Francisco Bay Area

### Local Account Manager @ Verizon
Jan 2010 – Jan 2012 | San Francisco, CA

### Indirect Distribution Representative @ Verizon
Jan 2008 – Jan 2010 | North Bay - Peninsula, Bay Area


## Education
### International Business
California State University - East Bay

### Front End Web Development (HTML in CSS, JavaScript) & User Experience Design Intensive
General Assembly


## Contact & Social
- LinkedIn: https://linkedin.com/in/claireleeux
- Portfolio: https://ClaireLeeUX.com

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Source: https://flows.cv/claireml
JSON Resume: https://flows.cv/claireml/resume.json
Last updated: 2026-04-13