Designed user interfaces, experience components, and interaction standards for existing and new features; drove projects from ideation to implementation.

Lead user-centered design practices: created personas, user journey maps, information architecture models, wireframes, prototypes, conducted research interviews, and shadowed users.

Designed and produced marketing website and collateral; maintained brand identity standards.

Created new product features via user research, wireframes and prototyping, through to visual design and front-end implementation; redesigned key user flows and interfaces.

Designed separate product brand identity for Solano CI; created brand guidelines to align visual identity across marketing, sales, and products; developed initial UI design system.

Led design presentations and collaborative working sessions with cross-functional teams in order to develop product strategy.

Developed user experience strategy and designed user interfaces for Moovweb's Enterprise software product and developer-related web properties; oversaw front-end developers.

Advocated for a user research and usability testing practice within the organization. Sought input from users to inform design decisions.