# Craig S. Nakano

> Product + Design Leader | Founder | Advisor | Mentor

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/craigsnakano

As VP of Digital Banking at Wells Fargo, I focus on delivering user-centered, data-driven solutions that address complex challenges in the financial services industry. With over 15 years of experience in product strategy, design, and development, I leverage advanced knowledge of human-computer interaction (HCI) and design thinking to guide organizational innovation. By collaborating with cross-functional teams, I help define and implement strategies that elevate customer experiences and drive measurable outcomes.  

My work emphasizes the use of analytics, user research, and cutting-edge technologies such as large language models (LLMs) and natural language processing (NLP) to optimize digital banking products and services. I am passionate about fostering a culture of continuous improvement and innovation, empowering teams to deliver impactful solutions that align with business goals and customer needs.

## Work Experience
### Founder/Principal - Product Strategy + Design + Development @ ProdXd
Jan 2000 – Present | San Francisco Bay Area
Creating innovative solutions for organizations with complex business + strategy + design challenges.

### VP Digital Banking, Strategy, Digital, + Innovation Team @ Wells Fargo
Jan 2020 – Present | San Francisco, California, United States

### InVision Design Leadership Forum Member @ InVision
Jan 2018 – Jan 2024 | San Francisco Bay Area
The mission is to advance the practice of design leadership by fostering a community where the world’s best can learn from one another. We strive to make the Forum inclusive and relevant to those confronting the challenges of leading design teams.

### Instructor @ UC Berkeley Extension
Jan 2019 – Jan 2021 | San Francisco Bay Area

### Product/Design Lead @ PayPal
Jan 2018 – Jan 2020 | San Jose, California, United States
Consultant - Simility / PayPal / Braintree

### Executive Director - Product Management + UX Design @ Deluxe Corporation
Jan 2014 – Jan 2018 | San Francisco, California
Small Business Services/eChecks

### Director of Product + UX Design - Ad Platform @ YP, The Real Yellow Pages®
Jan 2013 – Jan 2014 | Glendale, California

### Director of Product + UX Design @ Arbonne International LLC
Jan 2012 – Jan 2013 | Irvine, California

### Principal UX Architect + Product Engineer @ Zynx Health
Jan 2010 – Jan 2012

### Senior UX Designer @ Capital Group
Jan 2006 – Jan 2009


## Education
### Entrepreneurship and Innovation Program
Executive Education / Stanford Graduate School of Business

### Ecommerce - Business and Technology Certificate Program
University of California, Berkeley

### Master of Architecture/Engineering in Architecture and Computation
UCLA

### Environmental/Product Design
ArtCenter College of Design

### BA in History - Sociology (minor)
University of Southern California

### Diploma
Iolani School

### AI Product Manager Nanodegree Program Certificate in Artificial Intelligence | Machine Learning
Udacity


## Contact & Social
- LinkedIn: https://linkedin.com/in/craigsnakano

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Source: https://flows.cv/craigsnakano
JSON Resume: https://flows.cv/craigsnakano/resume.json
Last updated: 2026-04-13