Working at the intersection of AI and AR: Project Aria is a research platform that accelerates AR and AI development from a human perspective.

Directed comprehensive design processes that resulted in a user base growth from 500 to over 10,000, while enabling B2B expansion.

Implemented consistent design system ensuring engineering readiness while maintaining tight coupling; balanced polish and fidelity through single-source Figma repository.

Designed custom-tailored interfaces enabling researchers to accelerate research workflows and outcomes.

Established rapid iteration methodology responding to evolving requirements; managed workload fluctuations through agile planning while delivering functional designs within two-week cycles.

Spearheaded R&D initiatives through compelling prototypes and concept videos, facilitating stakeholder feedback and iterative refinement for future capabilities.

Led projects from inception through research to execution, designing distinctive digital experiences that balanced brand expression with technical scalability

Explored and engineered dynamic, code-driven design systems across graphic design and digital media, ensuring consistent user experiences across multiple platforms

Collaborated with cross-functional teams to help clients (re)imagine, design, and build the right systems to drive lasting growth, utilizing deep understanding of code, user experience, and design

Improved client workflows by translating design systems into custom design tools, enabling organizations to move at the speed modern business requires

Self-started and led projects from concept to execution, pitching ideas and assembling cross-disciplinary teams.

Specialized in web design, creating unique interfaces for rich information and data visualization.

Expertise in book design, digital and print publications, with a focus on high-quality editorial production.

Crafted narrative-driven design experiences, translating complex ideas into clear and engaging visual communication.

Notable clients include the Richard Axel Lab (Columbia University), The Israel Museum, Jerusalem, and the Tel Aviv Museum of Art.

Conducted independent research with the Richard Axel Lab, developing Cuttlebase, a web-based 3D tool at the intersection of neuroscience and technology.

Established a physical design lab to foster mentorship and collaboration with graphic design, UX, UI, and print professionals. Organized workshops on emerging technologies to enrich the academic community.

Mentored graduate students in project development and technical skills while serving as a Teaching Assistant, leading workshops, office hours, and guest lectures across multiple courses.

Developed concept and visual directions for several ongoing Museum Interactions