# Daniela Martina Marmolejos

> Senior Product Designer @ Spring Health

Location: New York, New York, United States
Profile: https://flows.cv/danielamartinamarmolejos

I'm a product designer based in NYC that bridges the gaps between users + business + tech. My background is in human-computer interaction and systems thinking.

## Work Experience
### Senior Product Designer @ Spring Health
Jan 2022 – Present | New York City Metropolitan Area

### Product Designer @ Spring Health
Jan 2021 – Jan 2022 | New York City Metropolitan Area

### UX Designer @ New York Public Radio
Jan 2019 – Jan 2021 | New York, New York, United States
Worked as a designer & user researcher with a focus on digital audio experiences. Collaborated closely with product, engineering, project, data, and senior leadership teams to bring new digital experiences to life. 

• UX Design - Launched a listening-focused MVP for WNYC. Conducted user research, led remote design workshops, wire-framing, collaborated with product, development and other designers
• User Research - Conducted generative research and usability studies for NYPR's digital audio products. Created a dashboard using Google Data Studio for the NYPR design + product teams to visualize the usage of our digital products, identify trends, and make faster data-based design decisions
• Design System - Contributed to the design and implementation of a new multi brand design system

### UX Project Lead + Product Designer (MHCI Capstone) @ AMERICAN EAGLE OUTFITTERS INC.
Jan 2019 – Jan 2019 | Greater Pittsburgh Area
Researched and designed an omni-channel solution to help teen shoppers better translate their passive inspiration gathering into more tangible styles and purchases. Collaborated closely with 4 other designers of varying backgrounds on the project.

• Product Strategy - Conducted market research, assessed feasibility of designs and strategic value to our client’s business
• Product-Service Design - Applied research insights to iteratively design our final solution; created wireframes and progressively increased fidelity after each round of usability testing 
• User Research - Understood user behaviors, motivations, and needs through interviews, surveys, think alouds, and usability testing
• Project Management - Organized 5 person team of designers and researchers using a lean/agile project structure and was a key point of contact for client

### Senior Associate @ PwC
Jan 2017 – Jan 2018 | Washington D.C. Metro Area
• Managed the development of an MVP web-based application to streamline and accelerate audit turnaround times; MVP generated an est. $500k cost savings; Conducted user research and usability testing to improve the new product; Managed and prioritized product backlogs, epics, user stories, use cases, user flows and drafting functional specifications; Conducted ideation workshops with clients after major prod releases; Managed and conducted QA testing
• Coordinated and supported $2M data lake solution delivery for mid-sized healthcare payer to standardize and streamline data across the organization
• Coordinated decisions across disparate stakeholders by preparing for and facilitating communication and workshops

### Associate @ PwC
Jan 2015 – Jan 2018 | Washington D.C. Metro Area
•    Re-designed a system to improve biomarker and compound tracking and testing for a $22B biotech company’s internal clinical research organization
•    Designed and facilitated business / IT strategy workshops to help clients align on future state vision and prioritize critical initiatives
•    Researched and created perspectives on critical healthcare industry developments for business development

### Client Service Intern - Technology Consulting @ PwC
Jan 2014 – Jan 2014 | Washington D.C. Metro Area

### Start Summer Intern @ PwC
Jan 2013 – Jan 2013 | Washington D.C. Metro Area

### Summer Intern @ PwC
Jan 2012 – Jan 2012 | Washington D.C. Metro Area


## Education
### Masters of Human Computer Interaction (MHCI)
Carnegie Mellon University

### B.S in Business Information Technology
Virginia Tech


## Contact & Social
- LinkedIn: https://linkedin.com/in/danielamm
- Portfolio: https://danielamm.com

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Source: https://flows.cv/danielamartinamarmolejos
JSON Resume: https://flows.cv/danielamartinamarmolejos/resume.json
Last updated: 2026-03-29