Leading product design initiatives for the Foundations team within Intuit's AI-powered platform for the delivery of live services and support.

Defining and designing core experiences, components, and patterns that underpin the systems used for customer support and the delivery of live expert services, including flagship products like TurboTax Live and QuickBooks Live.

Collaborating closely with cross-functional partners (Product Management, Engineering, Research) to translate complex technical capabilities, including AI/ML models, into intuitive and effective user experiences for internal experts and agents.

Driving the design vision and strategy for foundational platform elements, ensuring scalability, consistency, and high-quality user interactions across various Intuit services.

Championing user-centered design principles, conducting user research and usability testing to inform design decisions and iterate on solutions.

Leveraging AI tools and techniques to accelerate and enhance the design process, from ideation to prototyping.

Mentoring other designers and influencing design best practices within the team and the broader Intuit design community.

HR-tech startup, making virtual interview software for hiring at scale. Used by employers including Staples, Skechers, Loblaw Companies, and MLSE (Toronto Raptors NBA, and Maple Leafs NHL). I led Product Management and Product Design as both an individual contributor (IC) and people manager.

Product Design (IC) • Designed and launched new capabilities including, free trials, customer onboarding, license management, reporting, interview cancellation, and post-interview feedback. Responsible for user research, prototyping, the design system, testing, HiFi design, pre-release acceptance testing, and content design (including working with translators for Spanish and French).

Product Design (Manager) • Hired and managed one Product Designer FTE and one contractor.

Product Management • Conducted market research, led roadmap prioritization, defined solution requirements and scope, introduced workflows and tools for cross-discipline collaboration (e.g., co-authored product requirements documents (PRDs), ran weekly “dog-food” sessions).

Additional contributions • As a small startup, I took on other roles as needed including customer support, QA, grant writing, customer demos for sales and onboarding, knowledge base articles, and video creation for sales, onboarding, and support.

Toolkit • Figma, Miro, Storybook, PostHog, Atlassian suite (Jira, Confluence), Asana, Final Cut Pro, Adobe Suite (Photoshop, Premiere), Google Suite (Sheets, Docs, Slides, Analytics)

Sr. PM for the patient experience on the Cognitive Behavioral Therapy (CBT) platform.

Patient intake • Conducted a usability audit of the intake process, documented friction and bugs, and prioritized development.

Kids Help Phone partnership/integration • Worked with KHP to design and implement the integration of KHP counselors into the Mindbeacon platform.

Group PM for spa enterprise business management platform used by chains including, Four Seasons, Hilton, Equinox, and Marriott.

Managed team of 5: 3 other Product Managers, 1 Product Designer, 1 Technical Writer. Distributed work based on area of expertise. Created company product roadmap in collaboration with department leads and Sr. Leadership Team.

Continued IC PM contributions.