• Led end-to-end product design for enterprise web platforms, driving an 18% increase in online sales through data-informed experience improvements.

• Defined product problems and translated business goals into scalable user flows, interaction models, and high-fidelity solutions across marketing, e-commerce, and service ecosystems.

• Partnered cross-functionally with product managers, engineering, and stakeholders to prioritize features, align on roadmap initiatives, and deliver user-centered outcomes.

• Conducted usability testing and iterative validation, leveraging insights and analytics to improve conversion, clarity, and task completion.

• Contributed to and evolved a scalable design system in Figma, enabling consistent, efficient delivery across cross-functional product teams.

• Designed end-to-end user experiences for national retail and enterprise clients across complex digital ecosystems.

• Led interaction design and prototyping to explore concepts, validate assumptions, and communicate design intent.

• Applied research insights and usability findings to refine products and improve user engagement.

• Designed UX solutions for mobile and web pharmacy platforms serving millions of users.

• Led interaction design for prescription management features, increasing customer satisfaction by 20%.

• Created conceptual models, wireframes, and interactive prototypes to support complex workflows.

• Redesigned core digital storefront experiences, increasing online prescription orders by 18%.

• Designed interface layouts and prototypes to support responsive, cross-platform products.

Brentwood Reprographics, Inc. — Senior Graphic Designer | Brentwood, CA | Sep 2013 – Aug 2015

• Led visual and digital design initiatives, building a strong foundation in interface and brand systems.