# Dan O'Meara > Staff UX Content Designer | Generative AI @ TikTok Location: San Francisco, California, United States Profile: https://flows.cv/danomeara With over 11 years of experience, I serve as a Staff UX Content Designer at TikTok Symphony Creative Studio, where I craft intuitive, user-centered content for TikTok’s AI-powered ad, video, image, and avatar generation tools. My work focuses on shaping voice and clarity across software interfaces, prompt engineering, agent responses, and other forms of microcopy, ensuring an experience that is trend-aware, conversational, and efficient. I bring expertise in UX content design, generative AI, and style guide creation, and LLM prompt engineering—collaborating with cross-functional teams to build scalable content systems and impactful user experiences. My mission is to transform complex technologies into accessible, human-centered interfaces that empower creativity at a global scale. ## Work Experience ### Staff UX Content Designer | Gen AI | Symphony Creative Studio @ TikTok Jan 2025 – Present | San Francisco, CA As Staff UX Content Designer for TikTok Symphony Creative Studio, I shape the voice, clarity, and delight of TikTok’s flagship AI-powered generation tools. Symphony empowers advertisers, brands, businesses, and creators to turn simple ideas—or even just an image/URL—into high-performing, TikTok-native ads and videos in minutes. My work ensures every interface, prompt, agent response/LLM output, script suggestion, tooltip, error message, and other forms of microcopy feel intuitive, empowering, and unmistakably TikTok: conversational, trend-aware, and joyfully efficient. In this role, I collaborate closely with product managers, UX designers, engineers, AI researchers, marketers, legal staff, and global localization teams to: • Translate complex generative AI capabilities into human-centered language that builds trust and reduces friction • Guide users from minimal-input ideation to polished, TikTok-ready videos for organic or ad use • Champion clarity and delight across core features like script generation, avatar customization, dubbing/localization, and trend-informed remixing • Embed TikTok’s creative DNA into every interaction so users feel inspired, not overwhelmed • Own the voice, personality, and conversational design of Symphony’s creative agent — crafting system prompts that shape its tone, empathy, TikTok energy, and delight, while making scripts, suggestions, avatar narration, feedback, and micro-interactions feel intuitive and on-brand • Spearhead and own the global monetization generative AI style guide — the standard across our products to ensure consistent, brand-safe, customer-facing AI content • Design AI agentic chat experiences/tooling and execute LLM prompt engineering for internal/external use cases (e.g., TikTok Symphony's creative agent, our team's agents for style guidelines/net-new content creation) • Evaluate agent outputs for customer-facing content while systematically iterating the LLM prompt engineering ### Lead UX Content Designer | UX Writer | Gen AI @ Amazon Web Services (AWS) Jan 2020 – Jan 2025 | San Francisco, California, United States As lead content strategist at AWS, I provided end-to-end leadership for our application development portfolio, transforming complex technical concepts into intuitive user experiences that drove measurable business impact for 3 zero-to-one product launches. • Led comprehensive content strategy for AWS App Studio, Amazon Q Apps, and Amazon low-code/no-code products, integrating Generative AI to enhance user engagement • Established unified UX writing guidelines that standardized voice across the platform while ensuring brand consistency • Authored all customer-facing content, translating technical data modeling and web development concepts into universally understandable language • Pioneered innovative guidance methodologies combining conversational UX, agentic chat experiences, and contextual help, reducing customer onboarding time and improving end-user comprehension • Directed cross-functional collaboration with product, engineering, marketing, and legal teams to simplify AI/ML concepts into accessible experiences • Built scalable educational ecosystems including eLearning curriculums and explainer videos that accelerated enterprise customer adoption ### Senior UX Content Designer | Learning Experience Designer @ Uber Jan 2019 – Jan 2020 | San Francisco, California, United States As Senior UX Content Designer for Uber Freight, I shaped the voice and clarity of logistics technology that powers global supply chains. My work transformed complex freight operations into intuitive digital experiences for internal and external audiences that accelerated user adoption and operational efficiency. • Architected user-centered content ecosystems for Uber Freight's logistics platform, enhancing both carrier and shipper engagement • Translated intricate supply chain operations into accessible interfaces that reduced training time and improved task completion rates • Established content frameworks that unified voice across internal tools and external customer-facing applications • Directed cross-functional collaboration with product design, engineering, sales, and marketing teams to align content with business objectives • Developed scalable educational materials that supported enterprise customer onboarding and platform adoption • Championed user empathy in technical documentation, ensuring complex logistics concepts remained approachable for diverse audiences ### Instructional Design and Training Manager | Learning Architect @ U.S. Bank Jan 2012 – Jan 2019 • Revolutionized new hire training by spearheading a modern eLearning curriculum, reducing onboarding time by 67% • Directed a team of 8 learning professionals on large-scale instructional design and training initiatives • Digitally transformed outdated instructor-led courses into interactive multimedia learning experiences • Produced visually compelling eLearning content, video tutorials, and software simulations using Articulate, Captivate • Established training standards and style guides to ensure consistency across all learning assets • Strategically partnered with executives and subject matter experts to analyze training needs and design solutions • Led leadership development programs up-skilling senior employees on management best practices • Optimized Learning Management System providing seamless access to training content organization-wide • Designed and facilitated comprehensive training programs for new and tenured employees • Developed technical documentation, user guides, and multimedia job aids to support software rollouts • Conducted training needs analyses, created learning objectives, and implemented evaluation metrics ## Education ### Bachelor's degree Marquette University ### Semester Abroad Universidad Complutense de Madrid ## Contact & Social - LinkedIn: https://linkedin.com/in/dan-o-meara-76734a2b --- Source: https://flows.cv/danomeara JSON Resume: https://flows.cv/danomeara/resume.json Last updated: 2026-04-13