# Darya Daneshmand

> Designer → Product builder

Location: San Francisco, California, United States
Profile: https://flows.cv/daryadaneshmand

## Work Experience
### Product Design Engineer (AI / Creative Tools) @ Stealth Startup
Jan 2025 – Present
Building full-stack architecture for a tool that learns users' thinking patterns to resurface ideas at contextually relevant moments; currently in private beta. (+ freelance work)

### UI/UX Designer @ Breakpoint Studios
Jan 2025 – Jan 2025
Refining user flows and interface components in Figma; establishing component consistency and scalable architecture for client-facing products

### Product Manager @ The Garage at Northwestern University
Jan 2024 – Jan 2024 | Evanston, Illinois, United States
Led user research and product strategy for a toy startup in Northwestern's entrepreneurship incubator. Identified market opportunity in high-end toys for adults, developed products for passive and puzzle engagement, built brand identity (incl. website, packaging, logo suite). Conducted customer validation with 30+ pilot users.

### Co-President @ Mayfest Productions
Jan 2023 – Jan 2024 | Evanston, Illinois, United States
Led operations for 12,000-attendee festival, managing 45+ vendor contracts. Doubled recruitment pool to 200+ applicants and redesigned attendee communication systems, leading 11 cross-functional teams.

### Co-Director of Promotions @ Mayfest Productions
Jan 2022 – Jan 2023 | Evanston, IL
Directed promotional strategy and brand consistency across 60+ materials. Collaborated with corporate partners and tech teams to align promotional content with business objectives and festival operations.

### Graphic Designer @ Mayfest Productions
Jan 2020 – Jan 2022

### Research & Design (Northwestern Studio Partnership) @ Procter & Gamble
Jan 2023 – Jan 2023 | Evanston, Illinois, United States
Conducted user research and analysis for consumer product development project with P&G, including in-home visits and site observations to inform product direction

### Digital Managing Editor @ Northwestern Undergraduate Research Journal
Jan 2020 – Jan 2022


## Education
### Master's degree in Design Innovation
Northwestern University

### Bachelor's degree in Neuroscience and Journalism, Segal Design Certificate
Northwestern University


## Contact & Social
- LinkedIn: https://linkedin.com/in/darya-d

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Source: https://flows.cv/daryadaneshmand
JSON Resume: https://flows.cv/daryadaneshmand/resume.json
Last updated: 2026-04-13