Current period: May 2023 – present
• Combining pathos and logos to translate features and capabilities into clear value for key buyer personas, no matter what industry or job function.
• Recent: Content & UI design, copywriting, and content marketing for Syllo.ai; social media (LinkedIn), content, and product marketing for middleware co. NextAxiom; sales and marketing / ABM guides and case studies for Bombora; advisor to AI startup Naya AI; GTM strategy for Equinix Metal bare metal servers; and Vox-style videos for Black & White Zebra tech media.
• July 2025—present: Arts & Entertainment Columnist / Calendar Editor (covering music, film, television, comedy, theater, etc.) for 270 Media, a Bay Area group that publishes Marin Magazine, Spaces, and Local Getaways.
• Previous: Marketing and content for Red Hat, Cisco, Symantec, IBM, Dell, Cycle Gear, Visage Mobile, Mobile Labs Inc., IBM, Luminox Swiss Watch Co., Smart Meetings Magazine...