• Improve generative AI models by evaluating tool logs and text-based responses.

• Coach, mentor and create content to develop the skills of design professionals.

• Recognized as a Top 1% Mentor in Design in 2024 by ADPList, a global mentorship platform.

Design leadership contributed to Stitch Fix's successful IPO, rapid growth and competitive differentiation. Business results doubled in 4 years, reaching $2.1B in annual net revenue and 4.2M global active customers.

• Hands-on manager for Styling Services, the heart of the product; accountable for Core Product, New Customer Growth and Styling Innovation initiatives.

• Launches included a step-change to the core product, onboarding redesigns and optimizations, AI-generated style matching, data feedback loops and thematic style packages.

• Influenced and collaborated with Product, Engineering, Data Science and Marketing on insights-driven strategy, roadmaps and user-centered requirements.

• Zero turnover rate while managing and growing a team from 2 to 7.

• Outsized impact on design practices and culture; founded the UX Writing team.

• Championed collaboration across functions and within design by establishing and iterating on processes.

• Strengthened hiring practices and crafted job descriptions, exercises and interview rubrics.

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(see Senior Product Design Manager description)

As the first consumer-facing designer, helped secure Stitch Fix’s position as an industry leader by owning design and research for foundational user experiences and business expansions.

Launches included:

• U.K. women’s and men’s business; grew to $50M annual revenue in 4 years.

• Extras, the first shopping experience on the platform; increased per-shipment margins and became a profitable business unit.

• Men’s first Style Quiz; on par with Women's metrics.

• Women’s Style Quiz redesign; increased the quiz completion rate.

• The first iPhone app; #1 Best New App in Apple's Lifestyle category.

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• Led the U.K. localization experience, including a complex ecosystem of delivery and return services, by driving through ambiguity and collaborating with 30+ engineers and cross-functional partners.

• Raised the bar on product quality by establishing UX principles and UX writing guidelines.

• Inspired a growing design team by spearheading the first design summit.

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(see Lead Product Designer description)