# Desmond Cheung > Staff Software Engineer at Meta Location: San Francisco Bay Area, United States Profile: https://flows.cv/desmondcheung ## Work Experience ### Staff Software Engineer, Machine Learning @ Meta Jan 2021 – Present | Menlo Park, California, United States ### Software Engineer @ WhatsApp Jan 2022 – Jan 2023 | Menlo Park, California, United States ### Software Engineer @ Chartmetric Jan 2020 – Jan 2021 | Sunnyvale, California, United States ### Senior Software Engineer / Product Manager @ Soda Hall Co. Jan 2016 – Jan 2020 | Hong Kong, Hong Kong SAR • Gathering functional requirements, developing technical specifications, and testing plans q • Lead developer on the technical projects, which included, proof of concepts, design, development, integration, customization, and professional services (PHP, MySQL, Flutter/Dart, Java, HMTL) • Consult companies to enable them to understand what they need and provide the best solution based on their business and the needs • Successfully designed and deployed a backend SQL database with corresponding back-end components for a company’s loyalty and CMS program, involving features such as membership point system and marketing promotions • Developed mobile apps using Flutter/Dart o Integrating with various RESTful API including WordPress and BigCommerce o Integrating with client’s backend servers and databases • Designed and developed client’s business webpages and plugins to work with their existing database system to enable project features ### Chief Executive Officer @ Babies Trendyland Limited Jan 2012 – Jan 2020 | Hong Kong - Operate under the brand name MiDes - Manage and oversee 32 self-operated retail outlets in Hong Kong and PRC - Increase retail and wholesale revenue from 9 million HKD in 2008 to 81 million in 2018 - Became Hong Kong's third largest brand for baby clothing behind Gap and Uniqlo ### Executive Director @ Mansion International Holdings Limited Jan 2008 – Jan 2020 | Hong Kong - Successfully led the company to IPO on the Hong Kong Stock Exchange in 2018 - Member of the Board of Directors - Oversee the financial and accounting, strategic planning, operation, human resources, and IT ### Member of Technical Staff @ Model N Jan 2007 – Jan 2008 | United States - Led a project team remotely with Model N India - Code in detailed designs, write and direct program comments, ensure quality within assigned tasks, and testing of expected usage scenarios with clear unit-test (Java, JavaScript, SQL) - Create and design new self-contained features in an existing module with interaction primarily within the immediate team and with the project manager (Java) - Supported professional service team and customers during escalated issues (Java, SQL) Key Accomplishment: - Assumed new oversight of poorly executed project by the team in India; executed total rewrite and completed the two-month project in two weeks to ensure an on-time successful launch of the new version ### Associate Member of Technical Staff @ Model N Jan 2005 – Jan 2007 ### Consultant @ SAMSUNG SDS Jan 2005 – Jan 2005 | United States Traveled to Samsung sites throughout North America to gather client requirements and to create functional requirement specification. Implemented business process management application on top of Zesati system and helped to develop user requirements alongside development team using Java and JSP applications; development process included vendor registration and SAP integration. Key Accomplishments: •Launched and deployed project in Samsung North America headquarter successfully. ## Education ### Bachelor of Arts - BA in Computer Science University of California, Berkeley ### Master of Science - MS in Software Management Carnegie Mellon University ### Master of Business Administration - MBA in Executive MBA The Chinese University of Hong Kong ## Contact & Social - LinkedIn: https://linkedin.com/in/desmondlcheung --- Source: https://flows.cv/desmondcheung JSON Resume: https://flows.cv/desmondcheung/resume.json Last updated: 2026-04-12