# Diana Moy > Semiotic Designer: UX Data Intelligence Systems (Developing next gen numeric & spatial coordinating tools) Location: San Francisco Bay Area, United States Profile: https://flows.cv/diana Skillful in Visual / Information Architecture / Design and Business Analytics. Focus and experience in transforming complex sets of information into manageable, easily understood parts -- via beautiful visuals and clean and insightful data tools / reports. Equally right and left brain - illustrations and compelling storytelling for in depth data analytics. (UI / UX / ID / IA / BA) ## Work Experience ### Product Designer @ URIKA Vision Jan 2022 – Present | San Francisco Bay Area ### Product Designer and Business Intelligence Developer @ Mezzo Maps Jan 2009 – Present | San Francisco Bay Area Mezzo Maps is a data visualization tool that simplifies the data research and analysis process for qualitative (keywords) and quantitative (survey) data. As the user experience is the primary driver to the “mezzo” process — users are able to visualize and compare large sets of segment analysis in an easy experience. .. ### Visual and Information Designer / Analyst @ Artefacts.us Jan 2009 – Present | San Francisco Bay Area Moy has been providing visual / information design and analysis services since the late 1990’s. Her visual design portfolio ranges from branding, information / forensic graphics, to instructional interface design for software application. Complimentary to her refined design style, she is a information and data analyst via EXCEL: She models raw data into an information architecture; analyzes the various data perspectives, then presents discovered knowledge into succinct and easily understood sound bites via charts, illustrations and storyboards. As a result of executing the entire data analysis process, she develops customized EXCEL dashboards and / or works with programmers to translate a project into a software application. Industries: High-tech, business, finance, law (litigation), medical research, science, education and publishing. Design Portfolio: http://www.artefacts.us/ Data dashboards, data visualizations -- please contact me .. ### Information Research and Data Management Consultant @ Aequalis Jan 2014 – Jan 2015 | Norwalk, CT Consultant Job Description -- Database development: preliminary research, data gathering and analysis. "ÆQUALIS was created in response to challenges our family members living with HIV faced when they sought life insurance to protect their families. And now, for the first time as a result of our advocacy, people living with HIV can have access to individual term insurance." ### Executive Producer @ Knowledge I Trust Jan 2000 – Jan 2010 | New York, New York KIT is a private not-for profit 501(c) 3 organization dedicated to education technology worldwide: leveraging existing and emerging technologies to facilitate individuals and communities to transform education. Moy's role as Executive Producer included: EVALUATING the client and project needs. RESEARCHING similar trends in technology, business and education. FORMULATING strategic plans for the project's theme, technology and business alliances. EXECUTING project plan as technical project manager and developer. Special projects included: PEACE DIARIES, a learning portal that connected thousands of students in 15 countries, collected compelling stories and artwork that filled four books for print publication. In addition to Moy's role of contributing to the CURRICULUM, producing the portal and preparing books for publication, Moy PRODUCED radio broadcasts for the United Nations World Summit on Sustainable Development (WSSD) PEACE RADIO. Tasks included program DESIGN, DEVELOPMENT and PRODUCTION for 10 radio segments for 60,000 WSSD delegates and estimated 20 million listeners in Eastern Europe, Africa and the Middle East. As a bonus, Moy conducted interviews with Ela Gandhi (grand daughter of M.K. Gandhi) and Reverend Desmond Tutu while in South Africa. .. ### Visual / Information Designer / Project Manager @ Aeon Information Design Jan 1999 – Jan 2001 A boutique visual and information design company -- with 6 employees -- developed solutions for Business-to-Business, E-commerce, Corporate media packages, knowledge / data management and web development solutions. Many companies during this time were transitioning from legacy systems to enterprise platforms thus this became one of our specialties. Moy's tasks as a partner / owner and team member included: Client engagement, Client relationship building, Project acquisition, Project evaluation, Project Coordination, Art Direction, Visual and Information Design and Branding. .. ### Visual / Information Designer @ D'Moy Designs Jan 1995 – Jan 1999 .. Highlighted client list includes: -- BANK OF AMERICA: brochure website -- ZIFF DAVIS CD-ROM magazines: conceptual artist, graphic designer and production -- CALIFORNIA COASTAL COMMISSION: GIS associate -- GLADSTONES INSTITUTES, a biotech organization: developing complex diagrams for medical print journals and digital presentations. -- SAN FRANCISCO LAW FIRMS : Information / Forensic Information Illustrator providing investigative diagrams for courtroom presentations and expert witness for court proceedings. -- SOUTH OF MARKET CHILD CARE INC.: Marketing materials (posters, brochures, banners, event sheets, newsletters) -- ASIAN AMERICAN DANCE PERFORMANCES: Promotional / Marketing materials (posters, brochures, banners, event sheets, newsletters) .. ## Education ### Graphic Design in Graphic Design, Minor in Asian Studies, Modern Dance University of Oregon ### Certificate in Geographic Information Systems (GIS) and Global Positioning System (GPS) San Francisco State University ## Contact & Social - LinkedIn: https://linkedin.com/in/dianamoysanfrancisco - Website: http://artefacts.us/ - Website: http://artefacts.us/ - Website: http://www.pinterest.com/dianamoy/ --- Source: https://flows.cv/diana JSON Resume: https://flows.cv/diana/resume.json Last updated: 2026-02-23