🏆 KEY ACHIEVEMENTS:

• ACY Securities homepage redesign → Awwwards design nomination

• Led comprehensive UX overhaul for FinLogix platform serving 100K+ traders

• Designed ACYVerse: AI-powered social trading platform with gamification elements

• Created design system serving 5+ product lines, improving development efficiency 40%

• Built prototype animations on CodePen, streamlining developer handoff process

ACY Securities – 2024 Homepage Refresh

Redesigned the ACY Securities homepage for 2024, focusing on improving usability and visual appeal. Leveraged my css animation knowledge to prototype interactive animations on CodePen(https://codepen.io/Edwson), streamlining collaboration with front-end developers by providing reusable, implementation-ready code.

ACYVerse

Currently designing a comprehensive platform for ACYVerse that integrates:

Trading Features: Social trading, AI-powered tools, and trading interfaces.

User Engagement: News sections, point shop, and a story-driven experience.

Interactive Design: Aiming to deliver an innovative and engaging platform for traders and investors.

FinLogix

Enhanced multiple aspects of the FinLogix platform, a leader in trading tools and market insights:

Improved UX for the homepage, news section, and trading charts.

Developed a business site, glossary, economic calendar, widgets, and localized the platform for FinLogix JP.

ACY Trading PLatform/ Logixtrader

Designed a user-friendly trading platform tailored to both novice and experienced traders, featuring:

Advanced tools for order execution, risk management, and market analysis.

Interactive charting tools, indicators, and customization options to enhance usability.

Building the world's most trusted pet-friendly ecosystem from the ground up. Leading end-to-end product development, UX design, and strategic vision for a platform that serves millions of urban pet owners.

Key Achievements:

Designed and launched comprehensive mobile app (iOS & Android) featuring map-centric interface, hyper-detailed venue filters, and AI-powered recommendations

Built PawsSafe Network - connecting pet owners with certified emergency care providers 24/7

Architected scalable tech stack: React Native frontend, Firebase backend, integrated Google Maps API, with future AI/ML capabilities

Product Philosophy:

Combining meticulous attention to detail with deep empathy for pet owners' needs. Every feature solves real pain points - from finding genuinely pet-welcoming venues to providing emergency care access and building supportive communities.

🏆 AWARD-WINNING RESULTS:

• Blog redesign → 20% increase in page views + Hermes Platinum Award

• Workflow optimization → Streamlined content ops for global teams

• CRM integration → Enhanced sales/marketing data flow via REST APIs

• Prototyping leadership → Figma to production pipeline establishment

Developed and maintained the blog at Christie’s International Real Estate using PHP, CSS, JavaScript, and React. Key achievements include:

Standardized Workflows: Established clear upload and download SOPs for agents, designers, and developers, streamlining content management.

Enhanced User Experience: Redesigned the blog page, improving usability and aesthetics, leading to a 20% increase in page views.

Prototyping & Stakeholder Collaboration: Designed feature prototypes in Figma and presented them for approval, ensuring intuitive and competitive website updates.

Data-Driven Decision Making: Developed complex SQL queries to extract actionable insights, supporting informed business strategies.

CRM Integration: Integrated Salesforce CRM via REST APIs, optimizing data flow between the website and marketing/sales teams.