Innovative Design leader with 25+ years of experience leading UX design and product management for diverse technology and software projects. Adept at transforming abstract concepts into innovative, user-friendly products.
San Diego, California, United States
Collaborated with Mobile and Fleet products to create a superior mobile experience, allowing drivers to perform tasks without their tablet while away from their cab.
Product Design lead for the “Core Productivity” product unit, focused on driver mobile experience on personal devices, connecting drivers to their HR, Payroll, Training, Hours-of-Service, and Compliance installed using their mobile devices.
Led planning and executing user research against MVP 1.0 initiatives, established usability scorecard to benchmark key moments between out-of-cab personal devices usages vs. in-cab company dedicated mobile devices.
Seattle, Washington, United States
Collaborated closely with product managers to deliver product experience in optimizing AI usage and expanding sellers’ market share across multiple platforms.
Lead product design audit to the flywheel application around user task workflows, information architecture, and documented gaps within our UI patterns.
Responsible for planning and establishing user research across design efforts, initiated heuristic evaluation process to accelerate unmoderated user testing.
Designed a Product Lead Growth framework minimizing onboarding sign-up flows removing unnecessary friction to account activation and data connection.
Seattle, Washington, United States
Lead collaboration with product managers and leads to create an iOS & Android mobile application transforming JumpCloud SaaS offerings into a mobile-first initiative. Responsible for leading web-Auth and Multi-Factor authentication product designs around iOS and Android user workflows, information architecture, and customer research.
Lead web-Auth and Multi-Factor authentication product designs around user workflows, Information Architecture, and Customer Research.
Responsible for leading the mobile app experience, initiated early user discovery best practices across JumpCloud product design organization.
Created a low-fidelity component framework for rapid prototyping and user testing with internal and external customers.
Bellevue, Washington, United States
Senior UX Manager to T-Mobile “Branded Hardware Products” under the T-Mobile “SyncUp” moniker of “IoT” wearables. Collaborated with product and business owners to define overall user experience from unboxing to onboarding, delivering the best in class user experiences around physical devices to both iOS and Android apps.
Managed a team of UX talent including IA, UX, Visual Design, and User Research.
Acted as the lead product designer to the mobile app experience, initiated TMO design thinking best practices across TMO matrix organization.
Responsible for UX Product Design Systems language and strategy around “IoT” hardware and software.
Seattle, Wa
As the Principal UX Designer to “Connected Living & Wally” for WallyLABS LLC a premier IoT smart home devices company acquired by Sears Holdings Corporation, I collaborated closely with our Chicago UX team in designing the Wally starter kit, master shutoff valve, and smart switch, maintaining ease of use to customer onboarding and install process with a focus on mobile-first with iOS and Android devices follow by web applications.
Ensured ease of use in Wally onboard and setup providing best in class IoT installation and configuration in the DIY smart home environment.
Responsible for key definition, design and validation of user experiences to Wally customer onboarding, starter kit setup, and master water value shutoff, remote sensor and hub configuration.
Facilitated UX design sprints, group ideation, analysis and planning to the UX roadmap,
Initiated the creation to WallyPro brand guidelines and engineering “UI Toolkit” as a standard set of common design patterns.
Education
ArtCenter College of Design