# Edwin Li > Senior UX Designer | Product & Research-Driven Design Leader | Equinix, Intuitive Surgical, Juniper Networks | Driving Business Growth With User-Centered, HCI-based Solutions Location: Fremont, California, United States Profile: https://flows.cv/edwinli I’m a Senior UX Designer with 20+ years of experience driving design excellence for Fortune 500 companies in industries like enterprise networking, healthcare, and consumer tech. I specialize in user-centered design, cross-functional collaboration, and creating innovative solutions that improve both user experience and business outcomes. Throughout my career, I’ve led teams to achieve measurable success: • 700% increase in app usage by redesigning an internal order tracking system. • 87% revenue growth over 18 months through a redesigned web ordering process. • Recognized for creating award-winning designs that simplify complex problems and boost productivity. As a mentor and leader, I help teams navigate design challenges, deliver impactful solutions, and grow professionally. I’m passionate about delivering designs that drive business growth through improved user experience. I’m now looking to bring my leadership and design expertise to a Senior UX or Senior Product Designer role in an established team that values innovation and growth. GET IN TOUCH: hci@edwinli.com or LinkedIn Key Skills • Human-computer interaction • User experience (UX) design • User-centered design process & strategy • 0-1 ideation & product design • User flows, user journeys, wireframes, mockups • Low & high fidelity prototypes • Cross-functional collaboration • Design tools: Figma, Sketch, … • Mentor team • Qualitative & observational user research ## Work Experience ### Senior User Experience Designer @ Intuitive Jan 2022 – Jan 2023 | Remote Intuitive, a global leader in robotic-assisted surgery & minimally invasive care, provides cutting-edge surgical robots & related services to improve patient outcomes. • Reduced account management workload by a projected 70% through a 0-to-1 UX for self-service, integrating from 8 product roadmaps. Orchestrated the synthesis of requirements, prototypes, and the elevation of functionality across the disparate product lines. • Spearheaded UX improvements by collaborating with 20+ UX, product, engineering, & customer support stakeholders, driving product consistency & introducing visualization tools for better insights & ongoing design iteration. • Developed interactive prototypes & led user research (19 users), identified design opportunities in Mural for transparency, and refined prototypes and provided release recommendations for MVP & beyond in Figma. Expertise And Tools: Figma | Mural | Miro | user experience design | UX design | interaction design | mockups | prototypes | wireframes | user journeys | task flows | interviewing | heuristic analysis | user centered design | usage centered design | task flows | scenarios | storyboards | design patterns | user experience specifications | design pattern library | design systems | requirements gathering | requirements management | MVP planning | release scope management | consensus building | stakeholder interviews | internal research | UX research design | UX research data analysis | web applications | enterprise UX | B2B | SaaS ### Senior User Experience Designer @ Equinix Jan 2015 – Jan 2020 | Sunnyvale, CA The largest global data center and colocation provider, Equinix offers critical infrastructure worldwide for enterprise networks and cloud computing. • Reduced port activation time by 98% (from 45 days to 24 hours) by transforming customer conversations into a comprehensive web ordering process. • Increased monthly sales by 73% and revenue by 87% to $21.7M by incorporating 3 other port types into the unified ordering process. • Demonstrated strategic & revenue benefits of forging a product suite from 4 siloed products. Used 2 design systems–reconciling & extending them (with 20+ components)--& collaborated to lay foundation for more product consolidation. • Increased UX writers’ capacity by 40% by streamlining practices for marking areas & readiness for writing across UX teams & design tools. • Championed design consistency across 9+ products by establishing a weekly UX forum for 4–21+ cross-functional stakeholders, fostering ongoing education, working sessions, critiques, & knowledge sharing. • Planned & executed UX for 80+ innovative features in 5 years: 2 as Cloud Exchange’s chief designer, 3 cross-training on other products. Expertise And Tools: Sketch | Balsamiq Mockups | InVision | Proto.io | Invision Studio | Zeplin | Adobe XD | Figma | Miro | user experience design | UX design | interaction design | mockups | prototypes | wireframes | user journeys | task flows | interviewing | heuristic analysis | user centered design | usage centered design | user experience specifications | design pattern library | design systems | web applications | enterprise UX | B2B | ecommerce | SaaS | Agile | scrum | user stories | backlog management | defining requirements | flow analysis | flow diagrams ### User Experience Designer @ Juniper Networks Jan 2012 – Jan 2015 1099 & other consulting. Largest client, Juniper. returning there after having been an employee, Juniper is a global leader in the networking industry, providing routers, switches, management software, security products, & software-defined networking technology. • Led a 4-week international pilot study to measure the usability impact of Juniper’s Customer Support Center redesign. [Juniper] Expertise And Tools: user experience design | UX design | interaction design | UI design | mockups | wireframe | prototypes | interviewing | heuristic analysis | user centered design | usage centered design | task flows | scenarios | storyboards | design patterns | create design system | manage design system | web applications | user research | UX research | usability testing | consumer UX | B2C | enterprise UX | B2B | ecommerce | SaaS | Balsamiq Mockups | HTML | CSS | Dreamweaver | Photoshop | functional specifications | user research | usability | user research | Agile | user stories ### Interaction Designer, Consultant @ Axway Jan 2011 – Jan 2012 | Redwood City, CA Axway provides software to securely manage, integrate, & move data across today's complex mix of technology environments. • Led the strategic development of personas, crafted innovative UX patterns, and expanded product functionality by shaping the blueprint for a groundbreaking new mobile product. • Designed prototype features for apps and multi-device ecosystems. Tracking industry trends: web, wearables, mobile design, responsive design, networked devices. Expertise And Tools: user experience design | UX design | interaction design | UI design | mockups | wireframe | prototypes | persona development | interviewing | heuristic analysis | user centered design | usage centered design | task flows | scenarios | storyboards | design patterns | Balsamiq | HTML | CSS | Dreamweaver | Photoshop | Axure | web applications | enterprise UX | B2B | SaaS | mobile UX | Agile | scrum | user stories | backlog management ### Interaction Designer @ Juniper Networks, Inc Jan 2006 – Jan 2010 | Sunnyvale, CA Juniper is a global leader in the networking industry, providing routers, switches, management software, security products, & software-defined networking technology. • Increased internal web app availability by 700% and reduced cognitive load and task times by adding user research to improve requirements and design. • Increased revenue & improved feature management by designing a B2B web app for 2 products & growing it over 7 years into a key channel with 18 products. • Ensured a cohesive & unified digital ecosystem by orchestrating rebranding & redesign efforts across web applications & sites over 4 rebrands. Expertise And Tools: user experience design | UX design | interaction design | UI design | mockups | wireframe | prototypes | interviewing | heuristic analysis | user centered design | usage centered design | task flows | scenarios | storyboards | design patterns | create design system | manage design system | web applications | enterprise UX | B2B | ecommerce | SaaS | HTML | CSS | Dreamweaver | Photoshop | functional specifications | user research | usability | user research | Agile | user stories ### Usability Analyst @ Juniper Networks, Inc Jan 2003 – Jan 2006 | Sunnyvale, California, United States • Informed strategic direction & product direction by leading 4 external UX research projects using UserTesting.com, other vendors, & focus groups. Expertise And Tools: user experience design | UX design | interaction design | UI design | mockups | wireframe | prototypes | interviewing | heuristic analysis | user centered design | usage centered design | task flows | scenarios | storyboards | design patterns | create design system | manage design system | web applications | enterprise UX | B2B | ecommerce | SaaS | HTML | CSS | Dreamweaver | Photoshop | functional specifications | user research | usability | user research | Agile | user stories ## Education ### M.S. in Cognitive Science UC San Diego ### B.S. in Cognitive Science UC San Diego ## Contact & Social - LinkedIn: https://linkedin.com/in/edwinli - Portfolio: http://edwinli.com/ux/ --- Source: https://flows.cv/edwinli JSON Resume: https://flows.cv/edwinli/resume.json Last updated: 2026-04-13