• Led UI/UX design initiatives, from concept to flowcharts, to design completion, collaborating closely with product managers and developers to create user-centered designs.

• Worked endlessly with the design team and engineering teams to release new website and app features through weekly design pushes.

• Designed user interfaces for web and mobile applications, focusing on usability, accessibility, and visual appeal.

• Created wireframes, prototypes, and high-fidelity mockups.

• Designed client e-commerce websites to improve sign ups and purchases, using research and problem solving to create crisp, thoughtful designs.

• Improved the functionality and design of the Inxeption App, client dashboard, and internal dashboard.

• Designed a seamless onboarding experiences for new users on the Inxeption platform.

• Led the design of Zum’s company wide rebrand including the redesign of 
the website, marketing materials  such as emails and print materials, and sales collateral.

• Improved the functionality and design of the Admin Dashboard.

• Art directed and approved all artwork related to the website and B2B/B2C acquisition and retention.

• Created wireframes, prototypes, and high-fidelity mockups.

• Designed all the Sale and Marketing collateral and campaigns, boosting UA 
and performance.

• Art directed all design related to marketing and sales

• Managed a team of outsourced designers.

• Designed marketing campaigns to increase UA and web traffic.

• A/B tested and redesigned offer emails to increase e-commerce sales.

• Created materials for the Sales and Marketing departments.

• Redesigned the Symphony consumer and developer website to help engage a bigger B2B audience.

• Oversaw the design of new features for iOS app and desktop client.

• Created materials for the Sales and Marketing departments.