🚀 Led an effort to launch a new block feature, boosting visibility and productivity of content for internal users, and eventually all users.

🕵️ Spearheaded a research initiative to understand barriers for existing users, conducting 10 user interviews and delivering actionable insights for strategic planning.

🎯 Streamlined template editing by enhancing visual hierarchy, making it easier and clearer for everyone to use.

🏘️ Collaboration is at the heart of my role. Working hand-in-hand with diverse teams from product management to engineering, we created a pioneering GenAI product for customer conversation analysis.

💻 In a short timeframe of two weeks, I undertook the task of giving our platform and marketing website a new brand. This wasn't just a facelift; it was a strategic move to convert potential customers.

🚀 Blending aesthetics with analytics, ensuring our customers receive beautiful and functional tools. One of my notable projects involved revamping a page that was a highly used among 1500+ of our customers. The challenge? Navigating the intricate dance between engineering constraints, business ambitions, and the essence of the product. The outcome was a page that wasn’t just visually compelling but deeply functional.

🧠 Brainstorming sessions under my guidance resulted in carving out product enhancements and ironing out the design process. The result? Products that were not just aesthetically pleasing, but had user flows that felt like a gentle guiding hand.

🫱 I bridged the worlds of design and engineering. I orchestrated the seamless handover of over 20 design projects, equipped with detailed Figma files and collaborative critiques. The aim was always clear: ensuring our designs translated perfectly into reality

🚀👩🏽‍💻 Selected as a Design Fellow in one of the most competitive applicant years. Executed my design fellowship at Pathlight.