Owning the Design System, enabling Color's Design and Engineering teams to build intuitive, localized, and accessible UI that helps people understand their cancer risk and get support through their cancer journey. Working to establish Design System best practices and metrics, create excellent frontend architecture, improve components in React and Figma, create excellent references and documentation, and expand a11y and front-end skillsets across the org.

— Created a personal style development program that teaches people how to define their personal style, shop strategically, and feel confident in their clothes.

— Grew the business from 0-100k with <5000 person audience, no paid ads, in 1.5 years. Program conversion averages 14.78% from application to enroll.

— Built a product customers love. Developed program curriculum and tools that 60% of program alumni continue to use after 6 months. 30% of clients renew their program access.

— Solo entrepreneur, handling product design and development, positioning, marketing and content development, sales, operations, and finance.

Validated a rewrite of an outdated component library used by 150+ internal projects. Employed qual and quant validation methods including user research sessions, technical and UX design reviews, plus system usage metrics (components used, components overridden, versions in use).

As sole PM, defined team metrics and OKRs alongside UX/Eng directors, maintained product roadmap and progress reports, and ran team ceremonies for a mixed design/development team.

— Architected and built CSS and Sass primitives and components for the initial Design System that enabled Indeed eng teams to move from Java to React.

— Coordinated content creation and logistics for internal trainings in Austin and Tokyo with 2 weeks notice, allowing team members to deliver 40+ hours of training content.

— Wrote developer-facing technical documentation for components and front-end best practices.