Sole product designer for all things platform, leading design and UX strategy for our doctor portal and internal tools to create a unified E2E patient and provider experience.

• Lead visual design work for international B2B and SaaS digital dashboards and mobile apps with a doctor, nurse, and patient audiences, working closely with product owners to help define a vision that align with user needs and with engineers to see products through development in a Scrum environment.

• Introduced new user research methods including rapid user testing, flow maps, and user interviews; Worked closely with developers to create component style guide for reusable elements across products, cutting down development time and creating consistency across products

• Oversee major user testing and research projects from start to finish to build frameworks that will inform all future website design for an entire oncology business unit; identify patient and physician needs and provide holistic brand experiences.

• Demonstrate strength in synthesizing web analytics, heuristics, and user surveys to inform design decisions impacting user scenarios, navigation systems, and task flows. Responsible for creating and presenting UX deliverables (wireframes, workflows, prototypes) to key stakeholders

• Participate in the development of client KPI's related to UX performance; perform usability testing and monitor analytics to validate business needs and user goals.

• Adapted quickly and worked closely with EVP, Managing Director of Brand Experience to take on additional responsibility; recruited to participate in the NNG conference program, taking courses that focused on strategy and leadership

Work directly with Business Solutions department to craft holistic designs, addressing business,

brand, and user requirements targeted at tracking and reporting learning goals.

• Utilize data metrics and user research methodologies to create task flows and user personas

that serve as a roadmap in subsequent design decisions.

• Collaborate with Product Owners, Engineers, and Learning Experts to prototype and implement

designs in an iterative process, meeting 3-week sprint deadlines.

• Conduct usability and A/B testing to understand how users interact with learning platform and

dashboard, improving and polishing overall experience.

• Develop comprehensive web strategies aligned to business goals and user needs. Successfully

secured 100% of proposals presented.

• Prototype and implement user focused, responsive web interfaces. Recognized by clients for

creative input and attention to detail.

• Transformed agency’s understanding of User Experience practices and methodologies, resulting

in dramatic improvement of client success