•Headed the Orientation program: the largest student body program catered to 1900+ Gen Z consumers; and managed its budget of over $120,000
•Oversaw multi-channel executive portfolio teams for event planning, sponsorship, human resources, and marketing; collaborated with 10 separate creative agencies and vendors; and trained a team of 80+ volunteers for program facilitation and student mentorship
•Successfully transitioned a traditionally in-person program to a virtual model during the COVID-19 pandemic, through careful project implementation and logistics consulting
•Developed from scratch 45.5 hours of online programming, consisting of 32 events that spanned 10 days of execution; alongside targeted multi-media campaigns for our rebranded program
•Engaged an international audience from across 20 countries, by publishing synchronous and asynchronous content and by eliminating accessibility barriers with a free-of-charge model
