•Strategic Solution Architecture: Partnered with external clients across diverse industries—including Travel, E-Commerce, and Fintech—to diagnose business challenges and architect bespoke technical solutions that drive growth on Meta’s platforms.
•Cross-Functional Engineering: Acted as the primary technical lead at the intersection of Business and Engineering, translating marketing objectives into scalable software integrations and ad-tech products.
•Global Scalability: Drove measurable business impact for SMBs across five continents by implementing technology solutions that optimized advertising performance and partner success.
•Industry-Specific Integration: Collaborated with high-value partners in sectors such as Gaming and Retail to integrate Meta’s product suite, ensuring seamless data flow and alignment with client-side infrastructure.
•Creative Problem Solving: Developed and deployed custom scripts and tools to bridge gaps between partner needs and Meta’s core advertising APIs, enhancing the effectiveness of global marketing campaigns.