Partnering 1-1 with local small business owners to transcribe business needs into websites and email marketing. Utilizing AI builders to ship end-to-end web solutions.

• Increased revenue per booking by 10% by reducing reliance on third-party platforms and building a direct booking system that supports more flexible booking types

Tech Stack: HTML, Cursor, Lovable, Squarespace

• partnered with multiple UX teams to support design programs: avatars, create and genAI

• drove design brainstorms, workshops and weekly status updates

• established genAI workstream tracker and provided operational workflows for the team

• audited and drove media generator messaging for product alignment

• contributed to ideation and design exploration for media gen 2.0

• designed the intranet system with sharepoint classic and modern

• built local components for sharepoint modern to streamline design workflow

• redesigned site icons to fit accessibility standards

• shipped event experience design for yearly corporate event and achieved 86% user registration

Techstack: Figma, Microsoft Sharepoint

• managed the reading adventure program for the hardware team (ideation>production>launch)

• managed BOMs and cost analysis for reading adventure program

• established HW product development framework

• process improved art proofing workflows

• validated new packaging configuration for solar panels following ISTA testing standards

• created packaging SOPs for new packaging solutions (testing procedures & pkg procedures)

• managed packaging BOMs with Oracle

• worked mostly with plastics (nylon & PP) for solar panel corner clips

• collaborate with sustainability team for cost reduction and green projects