Experience
2025 — Now
2025 — Now
Led a 30-person company to develop a real-time engine for autonomous vehicles/robots
• Directed the growth workstream. Increased ~100% retention and ~30% activation.
• Enhanced the core experience with net-new visuals, interactions, NUX, and LLM integration.
• Established the design system and information architecture from the ground up.
2018 — 2025
2018 — 2025
San Francisco Bay Area
Meta Quest · Horizon OS
• Orchestrated multiple creative initiatives such as input modalities, persistence & recovery, health & safety, discovery & publishing.
• Boosted 92% of user activities and unlocked new business cases
Spark AR — The world’s largest AI-powered / 3D UGC ecosystem
• Built a cross-platform toolchain including: editor, simulator, player, education, community, publishing, versioning, insights, and ad management.
• Launched LLM, GenAI, GAN, Computer Vision, and 3D experiences on Instagram and Facebook.
• 800M MAU, 12% YOY growth, and $30M in revenue in the first year. 80% usage increase in a quarter.
2015 — 2018
2015 — 2018
San Francisco Bay Area
Founded Realiteer (acquired by Stanford Hospital) — shipped 10+ gamified VR/AR experiences, including multiplayer world-building and user-generated experiences.
• Led XFN team of 20+.
• Immersive Simulation and Training—integrated into 12 hospitals (e.g., Stanford, Columbia, Cornell, NYU); clinically validated; rated #1 on the App Store in the VR Game genre.
• AAA VR Production—Crow The Legend with Baobab Studio. Won Emmy and multiple awards.
• Coached artists, designers, engineers, managers, and junior executives.
2014 — 2015
2014 — 2015
San Francisco Bay Area
Productized a geolocation-based, gamified e-commerce app.
Managed a diverse and multi-country production team of 30+, fostering process and culture.
2006 — 2015
2006 — 2015
Redwood City
Created VFX for How to Train Your Dragons series, Madagascar series, Shrek series, etc.
• Led award-winning visual effects team.
• Recruited and coached 20+ artists.
• Influenced company-wise investments
• Developed new creative processes that reduce production cost by 20-90%.
• Advanced computer graphics with 17 publications at SIGGRAPH and GDC.
Education
Carnegie Mellon University