Delivered pre-launch guidance and optimization features, improving campaign setup and performance.

Cross-functional leadership to launch scalable solutions for one of the world’s most widely used advertising platforms.

Enhanced creation workflows, simplifying user experience and driving adoption across Ads Manager Desktop

Drove consistency and efficiency for 180+ product design teams, powering core tools for millions of business users.

Enabled high-quality, accessible interfaces through reusable components and design guidelines.

Established and created a cross-functional design system across the company

Collaborated closely with founders and executive team to launch a product for

Worked directly with engineering and product stakeholders to document and establish a unified component library and design language for a constantly-evolving product.