# Felix Do

> Designer at Andreessen Horowitz

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/felixdo

Building brands strategically and effectively.
 
Though I am a designer first, I also have hands-on experience in everything else it takes to build a brand that delivers their message/products to the right users/clientele; Including but not limited to user research, marketing strategy, business development, sales, and recruitment. I use each of these skills interchangeably while I bring your ideas and products to life.
 
You can connect/contact with me at felixwdo@gmail.com, or tweet me at @felixwdo

## Work Experience
### Designer, Growth vertical @ Andreessen Horowitz
Jan 2022 – Present
Design lead for the Growth vertical and support for a16z New Media team.

I work in shaping the visual identity and creative direction of the Growth vertical's experiences and brand. This role combines creative vision, leadership, strategic counsel and technical understanding to drive the aesthetic aspects of the projects' offerings.

Other highlights:
- Developed a16z Games' Speedrun logo and brand elements (SR001)
- Designed a16z Growth's Guide to Growth Metrics experience
- Designed a16z Growth's Executive Hiring Guide experience and book
- Designed a16z Growth's AI Revolution (AIR) event and podcast series branding

### Freelance Designer @ Revamped Imaging
Jan 2013 – Present | San Francisco, CA
My clients have ranged from bootstrapped startups to publicly traded companies. Along the way, one thing I’ve learned is that a company’s brand will be the determining factor in its longevity and overall continued success. I focus on helping growth-minded businesses build brands that their customers believe in and want to buy from:

- Amazon Ads (B2B)
- Amenti Capital Group (Venture Capital)
- Aruba Networks (Network infrastructure)
- Echo Trails (Hospitality/Tourism)
- garten (Hospitality)
- InterPayments (Fintech)
- JupiterOne (Cybersecurity)
- Offtake (Consumer/Sportech)
- OMNY Health (Healthcare)
- Population (HealthTech)
- Prelay (B2B SaaS)
- Toofon Aerial Logistics (Robotics/Hospitality)
- Valor Compounding Pharmacy (Healthcare)
- Valleau Apparel (Consumer)

*References available by request

### Senior Graphic Designer @ Tenable
Jan 2021 – Jan 2022 | San Francisco Bay Area
- Lead design direction and strategies in creating digital, social, print and corporate marketing event campaigns.
- Project manage team of external agency designers to adhere to Tenable's brand guidelines when producing collateral.

### Graphic Designer @ Tenable
Jan 2017 – Jan 2021 | San Francisco Bay Area
- Contribute to the development of company brand guidelines for internal and external media usage
- Develop wireframes for various landing pages that drove 20% more traffic MoM
- Develop GUI elements including iconography for Tenable Community, Research and Company Intranet (built on LumApps)
- Project Management using Asana, Slack, JIRA
- Event Photography

### Graphic Designer @ Conga
Jan 2016 – Jan 2017 | San Mateo, CA
Design:
- Precise asset creation of graphics intended for multiple resolutions and screen sizes for web, and spec-ready files for print.
- Translate designs into layout specifications
- Synthesizing feedback from multiple sources and iterating rapidly from draft to final deliverables
- Fulfilling several project requests simultaneously while meeting tight deadlines. 

PM:
- Using Clarizen / Asana
- Create a detailed work plan which identifies and sequences the activities needed to successfully complete the project
- Determine the resources (time, money, equipment, etc) required to complete the project
- Develop a schedule for project completion that effectively allocates the resources to the activities

### Co-founder, Product @ PlayCause
Jan 2014 – Jan 2017 | San Francisco, CA; Los Angeles, CA
We empower athletes to give back to the causes that matter to them simply by playing the sport they love. By soliciting donations for in-game stats, athletes can now play for something bigger themselves. 

- Act as product owner in areas of domain and product expertise
- Ensure the long-term roadmap for the product is aligned with the organization strategy and clearly communicated to stakeholders
- Participate in technical conversations and offer alternative solutions in support of the product direction and service delivery.
- Keeping up-to-date competing services/products and industry trends and use those to generate new ideas and product enhancements

www.playcause.com

### Graphic Designer @ VentureBeat
Jan 2015 – Jan 2016 | San Francisco, CA; Manhattan, NY
- Brand development and style guide creation.
- Building marketing collateral for digital and print, including the production of world-class sales and branding materials.
- Event-related display elements both online and onsite.
- Building wireframes and mockups for new online programs, features, & products (VB SaaS Product).
- Working with marketing, editorial, and development teams to implement various design projects.

### Creative Services Specialist @ Marsh
Jan 2014 – Jan 2015
- Produce offensive and defensive capabilites/diagnostic RFP presentations for the IMPACT! department resulting in wins of over $800,000USD to-date
- Produce print and web graphics for IMPACT! department
- Photograph and edit San Francisco and San Jose colleague/new hires twice a month
- Develop and maintain internal folder structure hierarchy and libraries for project managers to use around the United States

### Lead Product Designer @ QMi Systems, Inc.
Jan 2013 – Jan 2014 | San Jose, CA
* Founding Team member
- Developed the Graphical User Interface (GUI) design for the mobile application (iOS and Android)
- Contrive print and web targeted marketing campaign collateral
- Worked alongside CEO on new Customer Acquisition and Growth
- Responsible for development and delivery of product demonstrations
- Present the product to customers at events such as conferences and seminars

### Graphic Designer @ Kaiser Permanente
Jan 2014 – Jan 2014 | Oakland, CA
- Built and maintained a high level of professionalism within the RHE (Regional Health Education) department
- Assisted in producing corporate marketing material for the department; including but not limited to Flyers, Brochures, Booklets, E-Letters and Web Graphics
- Created wireframe and UI design for internal portal for RHE department to share, collaborate and view files
- Data entry using Lotus Notes, Filemaker Pro, Microsoft Office, GoToMeeting

### Strategic Marketing Analyst @ myWebRoom.com
Jan 2014 – Jan 2014 | San Francisco, CA
- Collaborated with Marketing and Creative teams to lead the strategic charge and change on various tasks and needs, primarily focused on content marketing strategies that drive new user engagement
- Developed overall marketing strategy, positioning, key messages, go-to-market tactics, and developing ROI models
- Provided insights derived through market, brand, product and user analysis. 
- Designed contact strategies focusing on multiple target audiences traveling through direct and indirect mediums
- Stayed on top of social media trends and issues impacting our platform and proactively inform & educate Director Marketing and C-Level Company members on their potential impact
- Recommended and used planning tools, models and methodologies to develop and rationalize recommendations
- Played an active role in identifying new business strategies and developing, defining and articulating myWebRoom’s positioning in those areas

### UI Designer @ July Systems
Jan 2013 – Jan 2013 | San Francisco Bay Area
- Created aesthetically pleasing layouts using July Mx platform
- Conceptualized new means for product marketing through physical collateral and video
- Enhanced the Company's image through graphic design, photography and videography
- Proofread and Edited Company Data Sheets and Powerpoint presentations
- Analyzed KissMetrics and user engagement of company website to find and deploy means to create new call to action to areas that weren't as engaging

### Associated Students Marketing Department Graphic Designer @ San Jose State University
Jan 2012 – Jan 2013 | San Jose
- Produce marketing material for nine departments
- Assist the corporation in creating new social media campaigns to connect San Jose State University's diverse student body

### Associated Students Business Office Administrative Assistant @ San Jose State University
Jan 2010 – Jan 2012 | San Jose, CA
- Build and maintain a high level of professionalism within the diverse A.S. Department staff as well as the student body
- Handle monetary transactions consisting of completing money orders, PG&E payments, requisitions and deposits for campus organizations as the on-campus bank
- Maintained a reconciled cash drawer.
- Provided information regarding campus facilities.
- Trained two new employees.

### Official Gameday Photographer @ Brand Affinity Technologies (BAT)
Jan 2011 – Jan 2012 | Oakland, San Francisco, San Jose (Bay Area)
- Produced marketing material for company website
- Assisted the company increase in sales by photographing over 2,000 diverse fans a month contributing to over $40,000 in sales in the year 2011


## Education
### B.A. in Graphic Design
San José State University


## Contact & Social
- LinkedIn: https://linkedin.com/in/felixwdo

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Source: https://flows.cv/felixdo
JSON Resume: https://flows.cv/felixdo/resume.json
Last updated: 2026-04-13