# Firat Saka > Senior Visual Designer Location: San Francisco, California, United States Profile: https://flows.cv/firatsaka Senior visual designer and motion artist with 12+ years of experience creating campaigns, marketing assets, and motion content for global brands including Apple and Coinbase. My work spans digital, retail, OOH, social, packaging, and video, always grounded in strong visual craft and clear storytelling. And it tends to move numbers: +23% conversions, +82% onboarding success, +62% student sales. Along the way I co-founded Brand Agents Creative Studio, led creative through 20+ product launches at Avantree, and spent four years designing iPhone and MacBook campaign visuals for Apple. Right now at Coinbase, I design motion-led onboarding that turns company culture into something people actually connect with. Figma · After Effects · Premiere · Blender · Adobe Creative Suite · AI-assisted ideation Open to senior design roles. Let's talk. 📩 hello@firatsaka.com | firatsaka.com ## Work Experience ### Instructional / Motion Designer @ Coinbase Jan 2025 – Jan 2026 | San Francisco, CA • Design motion-led onboarding videos that communicate company culture, values, and behavioral expectations to new hires. • Lead projects from concept to final delivery, including narrative framing, storyboarding, scripting, animation, video editing, and motion graphics production. • Transform raw internal material into structured, engaging visual stories that feel clear, human, and brand-aligned. • Build lightweight production workflows that enable speed, consistency, and high-quality execution in a fast-paced environment. • Manage multiple concurrent projects independently, delivering polished work on tight timelines. ### UI / Visual Designer @ Avantree Jan 2023 – Jan 2025 | San Jose, CA • Redesigned Avantree’s global e-commerce experience across all key pages (homepage, product, checkout, and support), improving product discovery and raising conversions by 23%. • Designed an Interactive User Guide system, improving first-time setup success by 82% and reducing product returns by 26%. • Introduced QR-driven packaging flows, achieving 60% adoption of digital-first onboarding content. • Built and maintained Figma libraries and visual QA processes, reducing design errors by 30% and ensuring consistency across platforms. • Delivered launch graphics, motion assets, and marketing visuals that supported 20+ global product launches. ### Visual Designer @ Apple Jan 2019 – Jan 2023 | Istanbul, Türkiye • Designed Apple iPhone, MacBook, and iPad launch visuals across web, retail, and digital signage. • Produced the Apple Tips & Tricks video series, with the Apple Watch video reaching 46K views and 38% retention. • Created motion-driven retail signage and OOH campaigns, increasing in-store traffic by 34%. • Delivered Mac education campaign landing pages that improved CTR by ~20% and drove a 62% increase in student sales. • Co-led a community reforestation campaign, recognized and shared by Apple Europe. ### Co-founder / Creative Director @ Brand Agents Istanbul Jan 2015 – Jan 2019 | Istanbul, Türkiye • Built brand systems, websites, and campaign visuals for 20+ SMB clients. • Directed photo and video shoots for websites, digital ads, and social content. • Designed presentations, brochures, and digital assets that supported client growth. ### Creative Manager @ 365ist.com Jan 2013 – Jan 2015 | Istanbul, Turkey • Led creative direction for a fashion e-commerce platform. • Designed a mobile-first UI that improved sales conversions by 10%. • Directed studio shoots and campaign visuals for seasonal launches. ## Education ### Bachelor of Arts - BA in Film/Video and Photographic Arts Bahcesehir University ### Bachelor of Arts - BA in American Literature (United States) Bahcesehir University ## Contact & Social - LinkedIn: https://linkedin.com/in/firatsaka - Portfolio: https://firatsaka.com --- Source: https://flows.cv/firatsaka JSON Resume: https://flows.cv/firatsaka/resume.json Last updated: 2026-04-13