Product design leader across fintech, healthcare, wellness, and SaaS engagements. Own strategy-to-ship delivery by defining customer problems, aligning stakeholders on success metrics, and translating ambiguity into clear experience direction across web and native app surfaces. Lead cross-functional execution with founders/PMs/engineering to simplify complex, rule-driven workflows (onboarding, account setup, payments-adjacent flows), improving clarity, adoption, and end-to-end usability. Raise consistency and delivery velocity through system standards, reusable patterns, governance, and AI-enabled research synthesis and rapid prototyping.

Drove measurable improvements to key member journeys by leading end-to-end product design across complex clinical and operational ecosystems. Redesigned the Joining KP onboarding experience to reduce new-member onboarding time by 24% and improve guided enrollment clarity across rule-heavy, multi-system flows. Partnered with Product, Engineering, Architecture, Research, and clinical stakeholders to ship research-informed improvements that increased patient portal adoption by 38%, strengthening navigation, interaction patterns, and content structure for trust and comprehension. Scaled quality and delivery velocity by helping implement the Vessel Design System across 8 regions, affiliates, and third-party platforms, supporting consistent experiences for 10M+ users while maintaining WCAG 2.1 accessibility and compliance requirements; mentored designers and strengthened governance, libraries, and reusable patterns.

Designed internal enterprise SaaS and data tools that simplified complex workflows through clearer information architecture, interaction patterns, and task-focused content structure. Partnered with analysts, engineers, and product leaders to translate intricate data processes into intuitive interfaces, reducing delivery misalignment through high-fidelity prototypes, detailed documentation, and tight cross-functional collaboration.

Led UX strategy and end-to-end product design for TE’s first global e-commerce platform, shaping critical discovery-to-purchase journeys that contributed to a 22% increase in sales. Designed scalable cart, real-time inventory, and multilingual checkout experiences in partnership with global stakeholders and engineering teams, ensuring usability across markets and edge cases. Built and scaled a reusable design system across 6 international teams, increasing consistency by 60% and reducing handoff errors through standardized components, patterns, and guidelines.

• Partnered with product and engineering leaders to deliver enhancements to global e-commerce platforms (US, China, EMEA).

• Developed scalable atomic design systems, reducing time-to-market by 40%.

• Aligned backlog prioritization with global expansion KPIs and compliance requirements.

Redesigned the One Touch Reveal mobile app experience, improving usability and interaction clarity across core flows and increasing user satisfaction by 30%. Delivered end-to-end UX work from research and prototyping to final interaction design, partnering cross-functionally to ship improvements aligned to user needs and product goals.