# Gahee Lim

> Senior Product Designer | High-Stakes Systems & AI | Human-Centered Workflows at Scale

Location: New York City Metropolitan Area, United States
Profile: https://flows.cv/gahee

I design products that elevate the quality of people's day-to-day lives. My design experience ranges from hypervisual mobile apps and connected hardware for 3D user experiences to tech and strategy-focused subscription experiences for global B2B and B2C users. This range allows me to be flexible in driving the design process.

In the past few years, I have built and maintained a suite of high-impact core feature products for a startup that led to acquisition in 2022. This gave me the opportunity to experience both the startup and corporate design environments. The biggest differences were in business/design strategy and the design system. The startup focused on rapid growth, while later it shifted to maintaining lifetime value with users, paying attention to security and access. I now have a good understanding of building a design system from scratch as well as expanding it for flexibility.

As I design to enhance people's experiences, I try to do the same with my peers. I connect with them on an empathetic level and lean on their expertise to start collaboration from the very early stages of the design process.

Here are some additional areas of which I have a deep understanding:

- Understanding business goals and creating design strategies and roadmaps
- Design System implementation
- Consistency and experimentation while considering the entire product ecosystem
- User interviews and competitive analysis to inform design decisions
- Collaborating with front and back-end engineers, empowering them with detailed, high-fidelity prototypes
- Testing, learning, and iterating
- Facilitating growth and onboarding of products
- Subscription management and billing processes (pricing, packaging, upselling)
- User identity and data management
- Web and mobile app development
- Meditation app development and app development with connected sound and light devices
- API integration
- Payment provider integration
- Exploring undiscovered areas and complex problem-solving

## Work Experience
### Senior Product Designer @ Zuora
Jan 2023 – Present | New York, United States
Led the end-to-end design of a collaborative fintech platform, driving enterprise UX, workflow automation, and multi-persona alignment. Aligned stakeholders, built scalable design systems, and fostered a strong design culture for sustainable practices. Additionally, mentored cross-functional partners and guided teams toward shared product outcomes. Designed with future AI integration in mind, ensuring scalability for evolving technologies.

### Product Designer @ Zuora
Jan 2022 – Jan 2023 | New York, New York, United States

### Product Designer @ Zephr
Jan 2020 – Jan 2022 | New York, United States
Led end-to-end design of no-code B2B SaaS products enabling non-technical teams to build and manage subscriber experiences, contributing to Zephr’s acquisition by Zuora. Partnered with executives and cross-functional teams to shape product frameworks, identify strategic opportunities, and guide roadmap decisions. Owned complex UX across subscriptions, billing, and integrations, delivering scalable solutions from zero to one. Mentored teammates, expanded the design system, and helped establish a design culture grounded in care, empathy, and craft.

### Product Designer @ Redscout
Jan 2021 – Jan 2021 | New York, New York, United States
Led UX design for consumer-facing mobile apps and connected hardware experiences for businesses such as Hatch, collaborating with the brand strategy team at Redscout.

### Designer @ Sies Marjan
Jan 2019 – Jan 2020 | New York, NY

### Designer @ Thom Browne, Inc.
Jan 2019 – Jan 2019 | Greater New York City Area

### Design Freelance @ The Row
Jan 2017 – Jan 2019 | Greater New York City Area

### Designer @ Section 8
Jan 2016 – Jan 2017 | Greater New York City Area

### Design Consultant @ Bjarne Melgaard Studio
Jan 2016 – Jan 2017 | Greater New York City Area

### Design Consultant @ Telfar
Jan 2016 – Jan 2017 | New York, New York


## Education
### Master of Fine Arts (MFA)
Parsons The New School for Design

### Bachelor of Fine Arts (BFA)
Parsons The New School for Design

### Central Saint Martins College of Art and Design


## Contact & Social
- LinkedIn: https://linkedin.com/in/gaheelim

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Source: https://flows.cv/gahee
JSON Resume: https://flows.cv/gahee/resume.json
Last updated: 2026-03-29